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Wix vs Squarespace: Which is Better?

Wix vs Squarespace: Which is Better?

Wix and Squarespace are two website builders that are worth user attention due to their advanced functionality and extensive design editing options. Platforms work great for the development of any types of projects. They also target diverse user categories – both newbies and proficient web designers. The website builders have much to offer and this is what appeals to the majority of contemporary users.

While Wix is the all-in-one system that lets you start and manage different types of website irrespective of their web design background, Squarespace mainly targets entrepreneurs and creatives willing to launch professional portfolios and business websites/online stores with the system. Both website builders excel at functionality and deliver a road range of tools/features needed to start and manage a quality project.

Website Builders Comparison Chart

Our score:          
Best for:Business projects, promo websites, blogs, landing pages, small/mid-sized web storesBlogs, small business websites, professional portfolios, web stores
Easiness:Very easyAverage
Templates:Multiple free, mobile-ready, niche-specific designsDozens of free responsive templates
Technical Support:Rich knowledge base, ticketing system, VIP support, phone support24/7 Live Chat, Email Support, Community Forum, Ticketing System, FAQ section
Blogging:Built-in blogging platformIntegrated blogging CMS
SEO Options:Extensive SEO featuresAdvanced SEO parameters
Pricing:Free to $49/moStarts from $12/mo
More info:Wix Review →Squarespace Review →

Both website builders are multifaceted services that have much in common. However, there are also some crucial features that distinguish one system from another. Which one deserves your attention most? Which system is the best pick and what exactly do they have in stock? To find that out and to define the best web design tool to come up to your individual needs and requirements most, have a look at the comparison of their major parameters now.

Wix vs Squarespace: General Overview

Wix vs Squarespace: General Overview

Wix is the all-in-one website builder that comes with a broad range of advanced features and design customization tools needed to start and effectively manage a broad range of projects. The platform works great for business websites, portfolios, small and medium online stores, blogs, landing pages, promo websites and other types of projects.

Launched in 2006, Wix has quickly evolved into a powerful website builder, which has gained worldwide popularity. As of today, the number of paid websites created with the system has exceeded 3.8 million, while the overall amount of sign ups has reached 147 million.

Wix follows the freemium model. This means that you can test its feature for free for as long as you wish, but to start a full-featured project and to go live with it, you will need to upgrade to one of its paid subscriptions. Fortunately, the system offers several pricing options to go for.

Squarespace is another popular representative of the web design market, which is popular with millions of users across the globe. The website builder can be effectively used to launch and run websites for entrepreneurs and creatives. These include portfolios, small/medium digital stores, business websites, landing pages, blogs etc. As of today, over 2.1 million websites are built with Squarespace, but this number keeps growing with every passing month.

The website builder proves to be a good choice to those users, who intend to display their products/services in the best way possible. To be precise, this is the platform that has clear understanding of the appealing product presentation. All the websites created with Squarespace have cool and appealing design and this is one of the features that appeals to the majority of the system subscribers.

When it comes to comparing Wix and Squarespace, it becomes obvious that Wix is easier to use for beginners and it definitely has much to offer to its subscribers. Squarespace has a more stylish, polished look, but it’s less intuitive. The system also requires time and effort to be mastered to the advantage, which does not always come up to the needs of newbies.

Wix vs Squarespace: Which One Is Easier to Use?

Wix vs Squarespace: Which One Is Easier to Use?

Wix is a simple platform for all user types, irrespective of their web design background and skills. When you open the control panel for the first time, you get a feeling you’ve been using it for years – it’s well organized, eye-pleasing and really motivating. It’s a real pleasure to work with it. You can easily customize your site in a WYSIWYG editing environment simply by dragging design elements and widgets to the canvas. The flipside of this approach – called ‘absolute positioning’ – is that you can’t change your theme in the future.

You can remodel your existing theme as you wish, but there’s no way to get back to the gallery and choose a new design. The only way to do that is to build another site (from zero) and then transfer your Premium account to it.

The control panel of Wix is divided into two areas: Dashboard and Editor. The Dashboard lets you easily manage your sites’ settings, and the Editor gives you a total WYSIWYG website creation experience. The latest update of Wix editor makes the process of website creation even easier with a more splendid outcome.

Wix editor

Wix ADI – Artificial Design Intelligence – a revolutionary solution that allows to create tailored websites by learning information about website’s person or business. No coding skills are required to launch websites with Wix ADI. The tool will guide you through the entire web creation process, providing step-by-step tips and recommendations. What you need is to submit your website-related information to let the system understand what kind of website exactly you need. Building projects with Wix ADI is stunningly easy and convenient. This matters most for non-techies, who are just making their first steps in the web design niche and wish to create DIY websites with no coding skills or experience required.


Do you require professional assistance of Wix support team? If so, then the website builder lets you browse its powerful Knowledge Base section, but it’s also possible to get in touch with its qualified team via the Live Chat or ticketing system, if required. VIP Premium support is also available here.

Squarespace is not as easy-to-use as Wix and it definitely offers a learning curve. This especially concerns first-timers, who cannot boast extensive web design skills. As soon as you understand its logic, however, it will be much easier for you to update and manage the site when required. Just like Wix, Squarespace is a WYSIWYG website builder, although, its editor is still less intuitive as compared to that offered by the competitor. There is also one notable demerit about the editor – the system doesn’t have a preview option and all the changes you make are saved automatically. As a result, visitors can see the website as it is, with all the mistakes you may accidentally make. This triggers the necessity to possess at least some coding basics or web design experience to avoid the problems.

Squarespace editor

What’s more, you’ll have to get used to Squarespace Style Editor. It’s not that complicated, but there are still certain nuances you should memorize to effectively work with it. For example, you’ll have to move the sections and objects to arrange them properly and customize the page as you need. However, some templates have fixed positions for all the elements and it may be impossible to move or change them, even if you want to. All in all, it’s somewhat more complicated to design a website from scratch with a Squarespace editor.

Speaking about ease-of-use, Wix definitely prevails over its competitor due to the intuitive and simple dashboard, understandable web design approach, convenient WYSIWYG website editor and clear content presentation. Squarespace is less intuitive and understandable and it also requires time/effort investment to be mastered to the advantage. The platform also lacks the preview option, which may result in the need to edit the website after its publication.

Wix vs Squarespace: Design and Flexibility

Wix vs Squarespace: Design and Flexibility

Both Wix and Squarespace are feature-laden platforms that have much to offer to their subscribers. To understand the difference between the systems and to define the one that provides a more extensive set of features, it makes sense to compare their common parameters.

eCommerce Functionality

Wix realizes its eCommerce functionality by means of connecting the corresponding Wix Stores widget. It makes it possible to start and manage small and mid-sized online stores yet the integrated functionality of the system does not work well for large hypermarkets. To launch a web store with Wix, you will be able to create and update product galleries, make use of advanced design editing options, create the show window and set up its features, adjust payment/shipping parameters, issue coupon codes, bonuses and gift certificates. It is also possible to set up safety parameters of your online store, choose from multiple eCommerce templates, adjust mobile optimization options, import products from CSV files and set up other web store management options. Additionally, Wix has a separate group of plans meant for the development of eCommerce projects. It’s up to you to pick the subscriptions that fits your needs and budget most.

Wix Product Editor

Squarespace also comes with a worthy eCommerce engine that lets you create and manage a quality online store. The functionality is provided in terms of the subscription chosen as the system offers a special group of eCommerce plans depending upon your requirements, needs and budget. To start a web store with Squarespace, you can provide a worthy product presentation for the items/services you would like to offer for sale. The system also ensures quality SSL Certificate/blog connection, integrated shopping cart use, opportunity to add up to 100 various product variations/SKUs, adjust payment/shipping options, introduce loyalty offers and other eCommerce-related features.

Squarespace Product Editor

When it comes to the eCommerce aspect, both systems make it possible to launch and run online stores. Wix, however, somewhat prevails over its competitor due to the more extensive eCommerce functionality, versatile pricing policy and diversity of integrated design customization tools.

Blogging Options

With Wix, you can successfully run a quality multifunctional niche-specific blog. The integrated blogging engine allows writing, editing, updating and scheduling blog posts. It is also possible to add a Featured posts section, a tag cloud and a custom feed, when needed. To boost user engagement rate, you can enable Facebook and user comments options, choose from multiple customizable blog templates, integrate social media options, set up SEO parameters as well as use integrated hosting the system offers by default. This feature set is enough to start a blog with regard to your needs.

Wix Blog dashboard

Squarespace, in its turn, is also good for blogging. The website builder can be effectively used to start a quality blog depending upon your niche/business specialization. What you can do here is hosting blog podcasts, adding/managing blog posts, adding geolocation tags, enabling user comments and trackbacks, making use of the reblogging feature etc. One of the undeniable Squarepsace highlights is its blog import feature that lets you transfer your blog from Tumblr, WordPress and other platforms to the website builder without any special knowledge or coding skills required.

Squarespace Blog Editor

When choosing between Wix and Squarespace as a blogging tool, you can use any of these services as each of them has much to offer to blog owners. If you expect to avail deeper web design flexibility, then using Wix is a more preferable solution as the website builder boasts a truly versatile and full-featured blogging engine.

Mobile Website Building

Wix mobile editor makes it possible to start a mobile website that will be accessible on different mobile devices. The innovative Mobile View mode allows optimizing your website both for desktop and mobile devices, making changes even on the go. Due to the integrated drag-and-drop editor, the procedure becomes much simplified and you don;t have to possess any coding knowledge to make your website adapt to different tmobile screens and resolutions. There is one crucial thing you should bear in mind, though, when working with the mobile editor of the system.

Wix Mobile Editor

All the edits you make here won’t be displayed in the desktop website version while those you make in the desktop mode will be immediately displayed in the mobile website. Another highlight of the website builder is its Wix Chat for Mobile option. The app lets website owners react to users’ questions, using their mobile devices. This is a handy option for most website owners, who are frequently on the go.

Squarespace grants access to the advanced mobile application that allows managing and updating your website on the go any time of the day. You can do this from any mobile device you have at hand, if you have the app installed there. By using the website builder, you can update your website content, add new posts, integrate new widgets and applications, edit and customize website pages and complete other website-related actions. What’s important, all the edits you make via your Squarespace mobile app will be saved automatically, even if there is something wrong with your Internet connection.

Speaking about mobile optimization, Wix and Squarespace allow starting and customizing mobile websites. Wix mobile options are more versatile, though, as the system grants access to the mobile editor, where you can make the edits required for your project to become accessible from mobile devices.

Multilanguage Website

Wix Multilingual tool lets everyone start a professional looking website in multiple languages without the need to write or edit a line of code. Each user can cope with the task independently, following the guidelines the tool generates by default. What you need to do first, though, is to create a project in the basic language and then to access Wix Multilingual tool to pick secondary languages you would like your website to be available in. The tool will create several versions of your website in the languages you have selected. Right after that, you can make edits in each language version of your project as well as to translate the website content. Mind that all the edits you make to your website are automatically applied to all its language versions.

Wix Multilanguage setting

Squarespace also makes it possible to start a multilingual website. What you need to get started is to create a website and upload the content in the main language it will be available in. you also have to take care of preparing the translated versions of your project as well as the outline of your website navigation structure (including URLs and Titles). What you have to do next is to reach the navigation settings and follow the steps the system generates to help you create website pages in different languages. That’s quite easy, fast and convenient and this doesn‘t require any coding awareness atall.

If you intend to start a multilingual website, the choice between Wix and Squarespace shouldn’t be difficult at all. Wix offers a simplified approach to the process of project creation, while Squarespace requires more time to get started.

Email Marketing

Wix offers a real highlight for all entrepreneurs willing to use the system and its advantages. The system grants access to its advanced Ascend tool – the all-in-one solution that encomapsses over 20 tools needed to start, manage and promote business websites. These include integrated online forms, live chat, inbox and contact manager options.

Wix Email Marketing

Email marketing feature is also available here, letting you notify your customers about all the industry-related news and updates. Additionally, Wix lets you use the ShoutOut and Smart Actions features that help create custom newsletters to match your website style, using the ready-made customizable templates.

Squarespace also provides the email marketing feature that comes with multiple comprehensive tools. They help you effectively grow the target audience, organize and hold successful email campaigns. What you can do here is importing your website content (blog posts, products, services, logos, social icons, customer lists etc.) to create email drafts and then start email campaigns.

Wix prevails over Squarespace in terms of website marketing features and options provided. Its integrated Ascend toolset is more powerful, encompassing dozens of options for entrepreneurs. Squarespace, however, also offers a worthy and convenient email marketing feature to help its users with website promotion.

Third-Party Apps and Extensions

Wix makes it possible to create a website in one sitting without writing any codes at all. Its integrated App Market with multiple add-ons and widgets will help you pick and integrate the third-party extensions (both free and paid) to reach the required functionality level of your project. Here are some sample apps from the Market you can make use of: Form builder, Site search, Newsletter signup form, Customer reviews, Appointment booking, Get subscribers, 123 Form Builder, Event Calendar, Comments, Wix Hotels, Wix Restaurants, Forum, Wix Bookings, Wix Photography, Video, Wix Music and many more.

Wix App Market

The only downside about the Market is that to get the full-packed experience of the app, you have to pay for it on top of the standard Wix fee. This means your monthly fee can go up to thirty or even forty dollars based on your installed apps. The good news is that most of the apps come with free basic versions.

Squarespace offers a pretty nice set of add-ons and widgets to choose from. These include widgets for photo and image galleries, social media buttons, eCommerce tools for cafes and restaurants and many more. The website builder also grants access to the integrated tool that helps track visitors’ stats. The tool allows integrating Google analytics or choosing Squarespace Metrics App, if required. There is also access to the in-built online contact forms, which are easily customizable to meet users’ needs.

Wix is also the leader, when it comes to the selection of widgets, apps and third-party extensions. Its App Market comes with dozens of integrated add-ons that can contribute to your project design, performance and further promotion.

Apart from these features, Wix and Squarespace grant access to multiple advanced tools and high end settings. Both of them boast feature-laden blogging and eCommerce engines. Wix additionally offers Corvid tool for professional app development, while Squarespace comes with extensive social media integration options, advanced image editor, Cover Page builder, online calendar, Google Maps embedding feature, Acuity Scheduling platform, Unfold – advanced storytelling tool and other high end features for beginners and web design pros.

When comparing the functionality and simplicity of Wix and Squarespace, it becomes obvious that the first website builder has much more to offer as compared to its competitor. Wix integrated functionality is impressive, which makes it possible for all user categories to pick and integrate those features they need for effective project development. These include blogging and eCommerce engines, integrated statistics tracking and social media tools, advanced third-party extensions as well as special tools for web designers.

Logo Maker

Wix has recently introduced the advanced Logo Maker you can use to create individual logo for your website. This is the intuitive tool that is quite easy-to-use even for a newbie. To create unique logo design, the tool will ask you to provide website/business-related information to automatically generate a set of logo variants based on your answers. After the logo is ready, you will be able to customize and personalize it as needed.

Wix Logo Maker

Another option is to download your own logo to make the website reveal your brand identity. To create your website logo, only several steps are required. Just enter the name of your business, fill in your industry/biz-related data, pick suitable description or motto and get ready to choose from several logo design variants the system will generate. That’s easy, fast and convenient, indeed!

Squarespace also offers an opportunity to make use of its integrated Logo Maker. It allows creating your company logo and integrating it into your website afterwards. The tool uses the company name you provide and offers several parameters for you to set up. These include versatile logo elements, style, color scheme, background etc. What you need is to make the required settings and publish the ready-made logo. Additionally, it is possible to download and save the logo to use it further.

Both Wix and Squarespace make it possible to use the advantages offered by their advanced Logo Makers. It’s quite easy to use the tool while the automated algorithm will help you cope with the task in the best way possible, even if you are a non-coder.

Template Editing

Wix has one of the most impressive template collections in the modern web design market. As of today, it encompasses over 550 high quality themes and the gallery is regularly updated. The templates fall into thematic categories to simplify users’ choice. If you don’t manage to find a theme that comes up to your needs and specialization or you just wish to give your website unique look, you can select a blank theme to design your project from scratch.

All Wix templates are divided into several niches based on the topics they refer to. It’s also possible to browse new and most popular designs to pick those templates you are interested in most of all.

Wix Templates

As mentioned above, the system doesn’t offer template change option, so take your time to make a smart choice from the very beginning. Wix offers an easy-to-use mobile editor that allows users to fine tune the optimized view of the site using the same drag-and-drop tools. You can resize, relocate and show/hide items without affecting the normal view of your site.

Squarespace templates feature rich imagery, refined fonts and minimal layouts. I’m in love with their designs. However, it is fair to say that their templates are monotonous. The good news is that custom CSS can be applied to any template design. All Squarespace templates are designed with the multi-screen world in mind. They are all responsive. However, users can’t edit the mobile view – at best, they can enable the Mobile Information bar.

Squarespace templates

The real highlight of the website builder is its advanced Cover Page Builder. It lets you create visually-appealing cover pages to match any type of project you design. This can be done by choosing and designing content blocks that make up your cover page style. Additionally, you can insert media files, add business-related info, edit settings or HTML/CSS code (if needed) and complete other must-have steps to design the Cover Page of your website.

Speaking about the design aspect, Wix deserves more attention here due to the amazing template collection, high end design customization tools and parameters as well as versatile editing options (Wix ADI and Standard Editor) the system lets you choose from.

Wix vs Squarespace: General Pricing Comparison

Wix vs Squarespace: General Pricing Comparison

Wix pricing policy is versatile and affordable to everyone. The website builder has a completely free plan, which will come in handy to those users willing to test the functionality of the system before upgrading to one of its paid plans. As soon as you decide what project type exactly you intend to start and what budget you are ready to invest into it, the system will let you choose one of its paid options applicable for standard websites and for business/eCommerce projects. Have a look at them now.

Standard Wix Plans

Standard Wix Plans

  • Combo ($13/mo) – free hosting, absence of system ad banners, free domain name connection;
  • Unlimited ($17/mo) – 10GB storage space, unlimited bandwidth;
  • Pro ($22/mo) – integrated Google Analytics and statistics collection tools, 2 hours of video storage space;
  • VIP ($39/mo) – professional logo, first priority support etc.

Business/eCommerce Plans

Business/eCommerce Plans

  • Business Basic ($23/mo) – acception of online payments;
  • Business Unlimited ($27/mo) – business development tools, integrated eCommerce platform, special apps for entrepreneurs;
  • Business VIP ($49/mo) – unlimited bandwidth, unlimited video storage space, complete Wix Suite;
  • Enterprise ($500/mo) – end-to-end business solution that provides the highest functionality and maximum amount of tools.

All Wix premium plans come with a free domain connection option and money back guarantee feature. It lets you get the budget invested into the plan of your choice during 14 days from the moment of purchase, if there is anything you are not satisfied with. Mind that if you make such a decision you will be downgraded to the free plan again, while the published content remains unchanged. As soon as the subscription term comes to its end, it will be automatically prolonged with regard to the terms included.

Squarespace cost is also quite affordable. Even though, it doesn’t have a free plan, it still allows testing the integrated feature set during the 14-day free trial. This is more than enough to decide on the paid subscription you would like to go for. Just like Wix, Squarespace has several pricing options for Standard websites and for online stores. The list of Standard Plans is as follows:

Squarespace tariffs

  • Personal ($12/mo) – 20 web pages, 3% sales transaction fee, free custom domain name;
  • Business ($18/mo) – unlimited web pages, 2% sales transaction fee, AdWords credit;
  • Basic ($26/mo) – unlimited number of products to sell, unlimited amount of storage and bandwidth, integrated accounting options;
  • Advanced ($40/mo) – label printing, real time carrier shipping, abandoned checkout autorecovery.

Squarespace plans offer integrated domain name connection options and hosting absolutely for free. In case you already own the domain granted by the third-party provider, the website builder makes it possible to transfer it with a few simple steps.

Speaking about the pricing aspect, Wix allows getting a free website for lifetime, if you don’t mind displaying their ad and using a subdomain, while Squarespace has no free plans at all. Both site builders are fairly priced yet Wix has a more versatile and extensive pricing policy.

Wix vs Squarespace: Which One Is the Best for SEO?

Wix vs Squarespace: Which One Is the Best for SEO?

Wix is a SEO-friendly website builder, which means that it allows building projects, which are well-optimized for further search engine promotion. The system makes it possible to fill out and edit the most important SEO parameters (meta tags for web pages and website in general, heading tags, anchors, Google Analytics, image Alt tags etc.) by using its advanced SEO Wiz tool. It generates special guidelines and instructions on how to get the most out of your website optimization to make it indexed well by the search engines.

Wix SEO Wiz

Apart from using the SEO Wiz tool, Wix makes it possible to pick and use special third-party widgets/extensions from the App Market (callback order buttons, social networking tools, email distribution etc.). They ensure good website SEO ranking and let you effectively promote the project on the web.

Squarespace is also good in terms of SEO, although, its capabilities are worse than those of Wix. The website builder makes it possible to adjust your project SEO settings both for separate pages and for the website in general. What’s interesting, Squarespace automatically selects and uses the post heading/product name as the SEO title for a certain web page. The system does not allow editing it in the manual mode – just like the website title in general. However, if you wish to hide your website from search engine indexation, the website builder lets you do that by adding the “noindex” tag to the required page for your website.

Both Wix and Squarespace are good for SEO. The website builders ensure good promotion of your projects in the search engines, letting you fill out the required parameters to reach the result. Wix deserves more attention, however, due to the advanced SEO Wiz tool and multiple integrable widgets/extensions one can make use of to promote their projects on the web.

Wix vs Squarespace: Which One Is Better for Small Business Website

Wix vs Squarespace: Which One Is Better for Small Business Website

Wix is a great pick for small business website development. Its integrated functionality is more than enough to start and manage full-featured projects for entrepreneurs. This especially matters a lot for those business owners, who wish to offer their products for sale, be it videos, handmade products, images and what not. Furthermore, the system will help design quality websites for the owners of small businesses, including restaurants, cafes, hotels, tourist agencies etc. With this purpose, the website builder lets you pick and integrate widgets and extensions from the App Market. The use of the Ascend platform will contribute to better interaction with clients as well as for more effective business promotion.

Squarespace also works well for building small business websites. The system grants access to multiple features for entrepreneurs, which make it possible to launch and effectively manage small business websites (see examples). The website builder grants access to multiple add-ons and widgets for cafes, restaurants, web stores, portfolios. Their integration contributes to successful, fast and simple promotion of these projects.

What’s more, it is possible to use social media integrations, email marketing and statistics tracking tools to control the popularity of your business website. Squarespace also grants access to its integrated Logo Maker, Google Maps embedding feature, online calendar, Unfold storytelling tool as well as Acuity Scheduling platform. The latter is the online appointment scheduling system, which helps entrepreneurs get the most out of their project promotion. With Acuity Scheduling, you will be able to successfully complete sales, effectively interact with clients and increase your sales volume.

Wix and Squarespace both work well for the development of small business websites. Wix, however, has more business-related tools in stock and, thus, it’s a better choice for all entrepreneurs, irrespective of their web design background and coding awareness.

Which One is The Best for Ecommerce – Wix or Squarespace?

Which One is The Best for Ecommerce - Wix or Squarespace?

Wix delivers an extensive set of features needed to start and manage a quality online store. The website builder lets you realize this option by means of integrating the Wix Store widget. It makes it possible to integrate a shopping cart, create multiple product cards, show windows etc. You can also set up the required web store parameters here and pick some of the widgets from the App Market that will enhance your Wix online store performance (see Wix eCommerce examples).

The website builder lets you sell physical and digital products, create and implement multiple discounts, special offers to boost customer loyalty, adjust payment/shipping parameters, issue gift certificates etc. With Wix, you will also be able to get access to the set of statistics tracking and analytic tools, email marketing and networking features, advanced product management solutions, specific eCommerce templates and design customization tools needed to give your web store the desired performance and visual appeal. These features, however, are enough to start small and medium web stores. If you need a large hypermarket, then it makes sense to look for specialized eCommerce niche solutions.

Squarespace also has a pretty nice potential for web store development. Just like Wix, the website builder allows creating and managing small and mid-sized eCommerce projects, offering a broad range of tools for this purpose (take a look at Squarespace web store examples).

The website builder lets you create/update/manage product lists, assign special product categories, add images and product descriptions, introduce loyalty options, integrate social media accounts, embed the commenting feature and Google Maps, if required.

When it comes to eCommerce website development, Wix and Squarespace make it possible to set up and then manage small and medium online stores. Both website builders have separate groups of plans geared towards eCommerce website development and both of them offer a broad spectrum of eCommerce-related features. If you need a more feature-laden online store, however, Wix comes with a broader range of features needed to launch the eCommerce project with regard to your needs.

Which One to Choose for Blogging – Wix or Squarespace?

Which One to Choose for Blogging - Wix or Squarespace?

Wix blog examples are the best proof of the fact that the website builder is a nice pick for the creation of this type of projects. The platform has a quality blogging engine, which allows starting and updating a feature-laden blog related to your niche specialization. The website builder makes it possible to schedule, add, edit, manage and update multiple blog posts.

You can also create blog sections, add custom feeds, assign blog categories, sort out the already-published publications, set up SEO parameters etc. To encourage readers for interaction, the system allows enabling the commenting feature. It’s also possible to give your blog the required design by means of picking and customizing one of the blog templates available in the catalogue. Do you already have a blog built with WordPress or any other platform? If so then Wix allows transferring it to the website builder with a few simple steps.

Squarespace blogs also have appealing design and they are also feature-laden to deliver the required functionality. Among the features you can set up here, the following ones should be the first to mention: addition of geolocation tags, activation of trackback feature, embedding comments and RSS feeds, using the iTunes tagging etc. Just like Wix, Squarespace lets you import blogs from WordPress, Tumblr and other platforms not to lose previously submitted content. Users, who have accounts in social networks, can integrate them into their blogs built with Squarespace to keep their readers aware of all the news, updates and other blog/business related info.

When picking between Wix and Squarespace as the best blog building tool, it makes sense to give preference to Wix website builder. Its blogging engine is worth the attention due to the extensive selection of blog templates as well as abundance of marketing/promotion tools.

Which One is the Best for Portfolio – Wix or Squarespace?

Which One is the Best for Portfolio - Wix or Squarespace?

Wix website builder makes it possible to start and manage a professional and feature-laden portfolio website, no matter what niche you specialize in, the platform will make it possible to launch a quality portfolio to display your works/services in the most favorable light. Powerful and intuitive, the website builder works great for creatives, artists, models, photographers and other users, who have an intention to present their works or services to the advantage, thus, attracting the attention of potential clients. Just have a look at the most remarkable Wix portfolio samples to realize what features exactly the system has in stock. Wix comes with a splending collection of customizable and mobile-ready portfolio templates. While browsing them, you will find multiple quality themes for photographers, graphic and web designers, resumes, artists, journalists, models, stylists, illustrators, musicians, art directors, business consultants etc.

The website builder also lets you connect a blog to your portfolio website to encourage user communication. There is also an opportunity to create and upload impressive galleries and slideshows as well as get access to multiple widgets available in the Wix App Market. HD video hosting, customer testimonials feature and integrated eCommerce engine contribute to the efficacy of the portfolio creation/management process, while the built-in SEO Wiz tool allows for more effective website promotion process.

Squarespace is also a nice pick for portfolio creation. The website builder works pretty well for the development and effective management of portfolios launched with it. The gallery of Squarespace portfolio samples is the best proof of the system’s functionality. The service grants access to the rich integrated set of portfolio-focused features. These include multiple widgets and add-ons (including those for image/video galleries, social media buttons, statistics collection tools, Contact Forms etc.). Selection of portfolio templates is pretty rich here as well, while all the available themes are 100% customizable and responsive. The website builder is also known for its advanced Style Editor that lets you choose from several types of pages your portfolio will contain. These include Product Pages, Cover Pages, Events Pages, Blog Pages and many more.

One of the most distinctive Squarespace highlights is its Cover Page Builder. It lets you create an impressive cover page for your web-based portfolio, picking from multiple color schemes, content blocks, post upload options, media files, images/videos, layouts and other must-have elements. The website builder also grants access to the integrated eCommerce engine, professional show window design options, extensive social integration opportunities and other features that contribute to the effective portfolio development process.

When it tackles the process of portfolio creation, both Wix and Squarespace prove to be great options. The website builders provide a rich choice of features, design customization tools and integrations required for successful portfolio creation and management. If you expect to avail a more professional result, however, it still makes sense to give preference to Wix due to its stunning collection of portfolio templates and features needed to give them perfect look.

Moving from Squarespace to Wix

tarting a website with Squarespace is a pretty good idea as the website builder ranks high in the list of contemporary web building tools. The website builder covers a broad spectrum of web creation tasks, offering a rich integrated toolset. Wix, in its turn, is a simpler and more convenient web design solution, especially for beginners. So, if you have already started a website with Squrespace and then decided to move to Wix for some reason, there are several ways to do that with almost no hassle at all.

The first option you can go for is to switch between the platform on your own. This solution may take some effort and time and it also implies at least the basic programming awareness. If you are ready to give it a try, you can follow the instruction that will help you switch from Squarespace to Wix with minimum effort/time/budget investment.

Do you feel that you are not ready to cope with the task on your own? If so, then there is a great opportunity to order website transfer from professionals – either freelance specialists (read on to find out how to do that properly) or from Wix experts (follow the guide on how to do that correctly).

When picking the best website transfer solution, it really makes sense to decide which option exactly will be more suitable and more secure for you. If you are a non-techie, however, then entrusting a responsible Squarespace to Wix migration process with professionals is the best option you can go for.

Key Differences Between Wix and Squarespace

Ease of Use:Wix is a good choice for beginners and proficient web developers, although, it may take time to get used to it. The system offers an advanced Wix ADI tool that helps start a new website from scratch in the automated mode, using the info submitted by a user. Standard Editor is also available here, letting users get access to deeper design customization options. Wix works well for business projects, forums, blogs, portfolios, landing pages and small online stores.Squarespace is a simple drag-and-drop website builder. The system works well for users with diverse coding skills, making it possible to launch blogs, business projects, web stores, landing pages etc.
Functionality:The website builder comes with high end integrated functionality. Apart from powerful design customization features and tools, the system offers access to its rich App Market, Wix Corvid and Ascend platforms.The website builder comes with a convenient WYSIWYG editor, built-in blogging and eCommerce engines, SEO, statistics tracking tools, Cover Page Builder, Logo Maker, social integrations, advanced marketing as well Google Maps embedding features and powerful Acuity Scheduling platform.
Design:The template collection of the website builder currently encompasses over 550 free niche-specific designs, which are customizable and mobile-ready by default.

Squarespace template collection is somewhat limited, but the designs are quality and responsive. They make it possible to start different projects, which are fully-customizable and professional.
eCommerce:Wix Store allows creating small and medium online stores, granting access to lots of eCommerce tools and features.Squarespace eCommerce engine makes it possible to launch and update small and medium online stores, assigning their crucial parameters.
Blogging:Wix blogging platform allows launching blogs for personal or business use, applying the advanced feature set of the system.With Squarespace, you can also start a quality blog. It’s up to you to update it with new posts when required as well as to customize its design based on your niche preferences.
Small Business:The website builder is good for small business projects as it offers multiple business-specific widgets, niche templates, advanced Ascend platform and other business-related features.The platform works well for small business website development. It allows integrating multiple business widgets, media files, Acuity Platform as well as useful email marketing and statistics tracking tools.
Pricing:Wix has a free plan and two groups of subscriptions for Standard and Business/eCommerce websites. Their cost starts with $13/mo.Squarespace has a 14-day free trial and several pricing plans for standard and eCommerce websites. Their cost starts with $12/mo.
SEO:The platform includes the high end SEO Wiz tool to simplify the process of website SEO optimization.Squarespace is a SEO-friendly website builder. Apart from filling out the main SEO parameters for better project promotion, it also allows hiding your website or its pages from indexing by the search engines.
Customer Support:Powerful Knowledge Base, ticketing system, VIP support24/7 Live Chat, FAQ section, Ticketing System, Email Support, Community Forum

Comparison Conclusion: Which One Is Better?

So, which one is more effective: Wix or Squarespace? The choice mostly depends on your needs and your budget as both website builders are worth the attention. Wix and Squarespace are both the renowned representatives of the web design market, each targeting a certain audience.

Wix, however, has much more to offer in terms of functionality, flexibility, design customization and pricing. Chances. It works equally great for non-techies and web design pros. The system makes it possible to launch all kinds of websites, letting you choose from lots of design and functionality options. It lets you play around as long as you need to see if it fits your needs.

With its design editing options, powerful blogging and eCommerce engines, hundreds of mobile-ready customizable templates, advanced Ascend platform and versatile pricing options Wix definitely deserves user attention as the best all-in-one website builder.

Wix vs Squarespace: Which is Better?
  • The best website builder
  • Wix Ascend platform
  • Wix ADI and standard editor
  • Over 550 free mobile-ready templates
Wix vs Squarespace: Which is Better?
  • Advanced portfolio/eCommerce tools
  • Standard and eCommerce subscriptions
  • Acuity scheduling platform
  • Unfold - storytelling tool

About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person. Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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