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Best Wix eCommerce Examples

Wix eCommerce Examples

Wix has its own eCommerce system that lets you add a beautiful, customizable online store to your Wix website. Wix eCommerce is quite flexible: it supports multiple payment methods like PayPal and Webmoney, lets you import your entire online store to Facebook and enable various eCommerce-related applications, such as Gift Cards, Sellfy (an app allowing to sell downloads) and more.

Wix web shop functionality comes as a part of one of its eCommerce plans. Currently, the website builder offers several business/eCommerce subscriptions that differ in features, terms, web building tools and services provided. Thus, users may choose from Business Basic ($23/mo), Business Unlimited ($27/mo), Business VIP ($49/mo) and Enterprise ($500/mo) plans with regard to their eCommerce needs and skills. The plans are commission free and, thus, affordable not only for most entrepreneurs, but also for ordinary users.

Apart from reviews, there’s another great method to see and feel how Wix eCommerce really works – view Wix eCommerce examples. Thankfully, the builder showcases its clients’ works on their official site so that you can easily browse through them.

We have carefully handpicked some of the best examples. Here they go.

1. Dry Steppers

Dry Steppers

Dry Steppers is a web store offering a collection of dry steppers that will protect your shoes from moisture and mud on a rainy day. The web store is logically-structured, featuring several menu points that completely reveal the website indication. Intuitive and simple navigation, an image slider providing the products available for sale, customer reviews and a video giving the insight into the universal nature of dry steppers make the online store worth visiting.

You can also browse the FAQ section and reach social network accounts of the web store to stay aware of the recent collection updates. For those users, who are interested in details of the shopping process, the website offers an opportunity to sign up for a newsletter or get in touch with the team by filling out the contact form available at the bottom of the home page.

2. Piece of History

Piece of History

Piece of History is a website of the Tel-Aviv-based design studio focused on creating history-related toys, prints and T-shirts. The main goal of the studio is to create cool, modern gifts that take Israeli and Jewish folklore to a new era.

Although the website accommodates a lot of content, it looks clean and nice. In terms of design, the timeless black-and-white color scheme is used giving an impression of minimalism and elegance. The slider on the main screen is certainly eye-catching – I watched it three times. It is accompanied by the promo code below, which is a good marketing trick aimed to engage website visitors into selling process right from the start.

3. Vintique Watch

Vintique Watch

Vintique Watch is the web store of vintage-inspired watches with antique design. The website creates pleasant impression and encourages a user to browse the product catalogue to see what it has to offer them.

Light colour palette, prevalence of white colour creating the atmosphere of space and comfort, minimal use of text and abundance of high quality photos of watches that speak louder than words give the website stylish, graceful and contemporary look. The most exquisite watch models are provided directly at the home page, while the “View Full Collection” button redirects to the catalogue of watches offered for sale.

Those users, who wish to get in touch with the web store team, can do that by using the contacts or filling out the contact form. If you wish to be informed about the new catalogue updates or shop news, there is an option allowing you to join the mailing list and get the required info on time. A successful sample of a Wix-based eCommerce website!

4. The Original Tea Towel Co.

The Original Tea Towel Co

The Original Tea Towel Co. is a family-run business that produces and sells a wide range of tea towels, including the ones with personalized prints. With a story behind the brand, the tea towel becomes more than just a piece of cloth. I must say that the owners of the website are doing a great job at highlighting the original idea behind their products and here’s why.

This website can be a perfect example of how you can build your eCommerce website using Wix. The first thing that catches attention is the creativity of the top menu, which is visualized in the form of tea towels that have been washed and hung along the line to dry. Each tea towel (menu entry) represents a manufacturer and takes the user to the corresponding catalog. The bottom menu finishes the composition as the menu blocks use the same font and style.

5. Bensimon Boutique

Bensimon Boutique

Bensimon Boutique is a Wix-powered eCommerce website that is founded and owned by Tanya Hamersfeld, who comes from a family of jewelers. The design of the site reflects its essence and mission – selling contemporary jewellery with a playful twist.

Just as each piece of jewellery displayed in the E-Boutique section is luxurious and exclusive, each page of the website features trendy and stylish design. Its black and white general color scheme is masterfully created to point out the beauty of colorful images of jewellery items from the Bensimon collection.

A detailed pop-up menu found at the top of the home page, informative Contact section, integrated online boutique, social networking widget and availability to browse the site choosing one of the languages offered, make the resource stand out of the crowd!

6. Amoodz


Amoodz is an eCommerce website, which was professionally developed by Wix website builder. The site is created with regard to the contemporary web design ideas and trends. It has everything a visitor needs to get excited to keep browsing through the site and choose one of the most exclusive and luxurious pieces of jewellery a visitor needs.

The design of the website looks quite simple, but elegant and stylish at the same time. The site is created in French, so, it’s not really convenient for an English-speaking visitor to browse through it. This, however, does not prevent the users from evaluating the jewelry collection of the website, which comes with high-quality photos and videos that demonstrate its exquisiteness. A nice example of an eCommerce website!

7. Small Change Finery

Small Change Finery

Small Change Finery is an online shop, which is located in New Orleans and was created on the basis of Wix website builder. The website offers exclusive earrings, necklaces and bracelets for sale.

The design of this eCommerce website corresponds to the ideas and messages of the online shop and features somewhat aggressive but attention-grabbing look. The light brown home page comes with high quality photos that demonstrate the beauty and authenticity of the items offered for sale here and has the Shop Now button, which encourages a visitor to keep browsing through the website. The integrated social networking widget allows the owners of the site to stay connected with their clients round the clock.

8. Andrea Miranda Salas

Andrea Miranda Salas

Andrea Miranda Salas is a website of the product designer of adornment and architectural objects based in Brooklyn, New York. She is passionate about materials, techniques and craftsmanship, which you can see from the very first look at her website.

The signature feature of this website is the use of white spaces and high-quality images, allowing the content and the users’ eyes room to breathe. Another interesting element is a fixed navigation bar that scrolls down a page with you and allows for interaction when clicked. The only thing moving are the items that you can buy. Stylish and clean, this is one of the best example websites on the list.

9. Lefaye Products

Lefaye Products

Lefaye Products is a company founded by the mother and daughter, Jennifer and Morgan Keitt, which is dedicated to providing women with top quality products that simplify and enrich their daily routine. Although a black-and-white color pallet may seem overused, it appears to be a perfect fit for LeFaye Products. On one hand, it shows a certain amount of high class sense about their cosmetics and on the other, it also has a soothing effect on the visitors’ eyes. The sophisticated minimalist appearance helps to draw attention to the products on display and prompts to explore them in detail. The only thing I would improve is the assortment. I wish there were more items for the complete look of the catalog.

10. Clay Crocks

Clay Crocks

Clay Crocks is a website of the Boston-based studio potter, Jeremy Ogusky, who is also the founder of the Boston Fermentation Festival. Jeremy is passionate about his hobby, spending the prevailing amount of his time in the workshop, where he creates handmade pottery pieces for chefs, barbers, bakers, hotels, fermenters, bartenders, bloggers and other clients, who are interested in his services.

The website itself looks quite unusual and extraordinary from the very first sight. You won’t find any content at the homepage except for the large-scale and high-res photo slideshow, presenting website author and his masterpieces. To get access to the detailed info about the pottery studio you have to activate the “Enter” button available in the corner of the homepage. This will redirect you to further website pages, where you will find out more about the studio itself, the portfolio of Jeremy’s works, instructions on how to work with the materials as well as the major fermentation secrets. Additionally, you’ll be able to learn more about the upcoming events and projects the author would like you to know about.

The entire website design is simple yet interesting, presenting all the content in the visually appealing and logical way. Apart from the information available in website sections, users can access social network accounts of the author/studio to look through more photos, videos and other related content. Availability of the web store makes it possible to shop for the handmade items the potter creates on his own and offers for sale to the extensive variety of customers. eCommerce functionality is realized via Etsy plugin integration here, which makes it possible to offer the products for sale in a quick and effective way. That’s a pretty good sample of the standard web store created with Wix.

11. Kerri Pomarolli

Kerri Pomarolli

Kerri Pom is a personal website of Kerri Pomarolli, who is a talented comedian, author, actress and speaker. The website delivers the explicit information about Kerri, her activity, career, best shows and other related facts the fans of the actress would like to know about her. There is an opportunity to browse multiple photos, videos, presentations of the upcoming shows and other events, where she is going to take part in. User testimonials available in the corresponding section are the best proof of Kerri’s popularity, professionalism and recognition.

The website is logically-structured yet it looks somewhat overloaded with bright photos, graphic elements, videos, funny stories and other types of entertaining content that contributes to overall user engagement and satisfaction rate. Social network account buttons provide access to Kerri’s profiles in popular social networks. Among other menu links users may browse and activate, it makes sense to mention the calendar of the upcoming events, press publications, media content, reviews, blog and even a shop. Due to the powerful integrated eCommerce engine Wix boasts, it becomes possible to browse and buy web store items the author offers for sale. The product stock is updated on a regular basis to keep Kerri’s fans satisfied. That’s a great sample of the Wix-based store connected to the website.

12. Kim Weitkamp

Kim Weitkamp

Kim Weitkamp is a website of the storyteller, speaker and a leadership coach, Kim Weitkam, whose talent, motivation and skills helped lots of people find answers to their multiple questions and even reach success in their personal/business life spheres. The website contains much info about Kim, including her personal life story, success/motivation guidance, upcoming projects and plans etc. this and other info is presented in the major website sections, such as What Kim Does, Tour, Contact, Media/Press, Fun Stuff and more.

When it comes to more detailed website browsing, users cannot but pay attention to the Shop section, where the best and award-winning Kim’s albums filled with her stories, speeches and songs are offered for sale. Any album is available in the digital download variant – just send the email available on the contact page stating the titles you’d like to get and wait for the respond. That’s really, simple, convenient and quick.

The website design is created in the newspaper-like style, where all the fonts are presented against the white background to create the best effect and focus user attention on the main mission of the website. Social network buttons are also available here, providing extra information about the author and her creativity.

13. Tarot by Seven

Tarot by Seven

Tarot by Seven is a website of the maker of Tarot, Oracle & Lenormand decks and accessories. The author of the website known as “Seven Stars” also offers private readings to help others find answers to their questions. She has been practicing card reading since 1987 to finally come up with the Deck of the Bastard – a compilation of several old decks that form one set of cards – in 2012, which has quickly gained popularity with customers across the globe.

The entire website design completely matches the overall website specialization. It looks unusual, extraordinary and even somewhat mysterious. The Deck of the Bastard video presentation as well as other related videos available at the homepage of the website provide the detailed information about the product. It will definitely catch user attention, encouraging them to shop for the variety of products available in stock in the integrated web store. This is where you can opt for all types of cards (Tarot, Lenormand, Oracle and more), accessories (Lg & Sm Reading Mats, Journals, Pouches and more), Crystal Grid Collections and other related items.

If you are not sure about the product you are interested in – either its quality, characteristics or other nuances – clients testimonials available at the website will help make the right choice. All in all, the website has appealing, attention-grabbing design that does not compromise with its informational value and eCommerce functionality.

14. The Guitar Hanger

The Guitar Hanger

The Guitar Hanger is a website focused around the advantages and ease of use of guitar hangers that help storing these items easy and convenient for everyone. The website delivers explicit information about the products, its special characteristics, applications as well as advantages over other similar items.

The first thing that catches user attention when reaching the homepage is the video presentation of the guitar Hanger as well as the link to the customer image slideshow. The portfolio is made up of real photos uploaded by those customers, who have already purchased the product and evaluated its merits to the advantage. If there is still anything you would like to find out about the accessory, you are welcome to visit other website sections, including About, Press and Reviews, Artists, Dealers & Distributors. This is where you will discover additional info about the product that lets you have quick and easy access to the instrument by hanging it on the nearest Nail, Hook or Closet Rod.

As soon as you are ready to place an order, the website lets you reach its Shop section that provides an assortment of quality guitar hangers available at affordable cost. Each product comes with detailed descriptions, zoomed photos that make it possible to enlarge item images as well as “Add to Cart” button that lets you place the order in less than a few clicks. Thus, the eСommerce functionality is realized in a convenient and professional way here, which appeals to the majority of website users.

Bottom Line

If you’ve had a chance to follow the links and have a closer look at the example websites featured above, you should have a good idea of an extensive range of possibilities that Wix offers. The design options are really endless and each template can be changed beyond recognition. Everything will depend only on your preferences and aesthetic taste.

Do you know other eCommerce websites built with Wix that are worth featuring? If you have one in mind, don’t hesitate to share it in the comments!


About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person. Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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