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Webflow vs Squarespace: Which is Better?

Webflow vs Squarespace

Webflow and Squarespace are considered two website builders that target web design pros and make it possible to launch full-featured projects. The services work great for the development of complicated large-scale custom-made websites and come with powerful functionality as well as multiple web design tools needed to launch professional projects.

While Webflow is a website builder, which empowers web design pros (both web agencies and independent designers or even freelancers) to build visually-attractive websites, Squarespace mainly targets creative and independent web design professionals, online retailers, bloggers and small businesses. The system comes with a range of features, which work equally nice for non-coders as well as for HTML/CSS specialists.

Website Builders Comparison Chart

Our score:          
Best for:Business websites, landing pages, online stores, blogs, portfoliosBlogs, small business websites, professional portfolios, web stores
Templates:Multiple free and paid responsive templates, sorted by industryDozens of free responsive templates
Technical Support:Webflow University, extensive knowledge base, email, live chat, blog, video tutorials, forumLive Chat, Email Support, Community Forum, Ticketing System, FAQ section
Blogging Options:Integrated blogging platformIntegrated blogging CMS
SEO Options:Advanced SEO optimizationAdvanced SEO parameters
Pricing:Free to $212/moStarts from $12/mo
More info:Webflow Review →Squarespace Review →

Which service is the distinct niche leader? Or it is currently impossible to define the system that prevails over its competitor? Both website builders target nearly the same niche and the same audience, but each service has its unique feature set and implications. It’s high time to make that clear in this Webflow vs Squarespace comparison now.

Webflow vs Squarespace: General Overview

Webflow vs Squarespace: General Overview

Webflow is quite a complex DIY website builder, which encompasses some of the features of modern Content Management Systems and Adobe software programs. The system is mostly oriented on the web design needs of professionals, providing them with multiple design customization tools and high end website development features.

The website builder was created in 2012 and it has evolved into the world-popular platform since that time. According to recent statistics, the amount of live projects built with the system has reached 128,052 and it keeps increasing with every passing year. What’s more, the number of users, who have signed up for the platform, has exceeded 222,925 people and it also keeps growing.

Despite its complexity, Webflow doesn’t require coding awareness to build quality projects with it. Web design pros, who still possess programming knowledge, can use their skills to launch quality and full-featured websites.

Squarespace is also a popular cloud website builder, which is now included into the top list of the best web design platforms. The system is mostly used to start portfolios and websites for entrepreneurs and it’s also a nice pick for small and mid-sized eCommerce projects. The system comes with a set of tools and features that are a must, when it comes to displaying services/products to the target audience.

Currently, Squarespace was first introduced to the market in 2003. It can now boast more than 2.1 millions websites it powers. This number, however, keeps growing along with the platform’s popularity, which has positive impact upon the quality of websites launched with it. All projects run with Squarespace have appealing design and advanced functionality. This is what drives user attention most, when they see these projects for the first time.

Webflow and Squarespace are two trustworthy and full-featured platforms. Squarespace has a longer history and, thus, the number of websites created with the system notably exceeds that powered by Webflow. This fact, however, does not affect the quality of projects started with both website builders. All projects have appealing designs and high end functionality, which affects their popularity with users.

Webflow vs Squarespace: Which One Is Easier to Use?

Webflow vs Squarespace: Which One Is Easier to Use?

Webflow is not the simplest website builder you can find in the modern web design market (look at the Webflow alternatives). This is mainly because the platform is initially oriented on the needs, skills and requirements of professional web developers. Such focus cannot but has its impact upon the integrated toolset and functionality of the service.

When you start using the website builder, you initially get access to its dashboard. This is when you realize that the system is not oriented on amateurs, but mainly focuses on those users, who have already worked with design-focused software. The interface of the system looks somewhat complicated and overwhelming for users with zero coding skills, but the system is not geared towards this user category. To some extent, it resembles the Adobe Muse structure.

Webflow Editor

Web designers with niche-specific knowledge, will quickly get used to it. The website editing interface comes with multiple toolbars, HTML/CSS editing options and website preview, which makes it possible to control the way the website is being created. Additionally, Webflow uses a high end Content Management System that comes with an integrated Site Editor which is a bit more complicated than the Elementor from WordPress. It makes it possible to add new content, using previously uploaded layouts. It is also possible to collaborate with other web designers/team members here.

Webflow knowledge base – University – is rich and informative. It encompasses multiple sources of information that help newbies and even experienced users get the most out of using the system. While browsing the University sections, you will find out how to get started with the platform, how to launch and manage projects with it as well as how to deal with hosting and popular system integrations. Availability of multiple video guides and manuals as well as live chat/phone support contributes to the ease of mastering the platform.

Squarespace is somewhat simpler than Webflow as you don’t have to be a professional web designer to launch websites with the service. Like its competitors Squarespace is mainly oriented on the end user and, thus, it has a slighter learning curve. However, first-timers will still find it difficult to master the platform.

When working with the system, you won’t have to invest much time to get a quality project and there is no need to learn coding basics. One of the undeniable advantages of the website builder is its coherence. The system offers the entire feature set needed to launch, customize, publish and manage a website out-of-the-box. It’s also possible to get hosting and domain name here, which is another benefit for users, who lack time to look for them elsewhere.

Webflow vs Squarespace: Which is Better?

Squarespace comes with a WYSIWYG editor that is quite intuitive and understandable. A notable disadvantage here is the lack of the preview feature that does not let you see the result of the web design process before the website publication. All the edits you make, while working on your website creation are saved automatically to be further displayed to visitors. Squarespace Style Editor also differs a bit from standard website editors you have got used to. There are a few nuances you need to memorize and consider when creating projects with the system.

Squarespace Style Editor

Squarespace boasts an extensive knowledge base comprised of multiple video tutorials, live chat, in-person workshops, email support. There is also an informative Community Forum, where you can ask questions about the system and look through the information submitted by other users.

When it comes to the ease of use, Webflow and Squarespace are both professional systems that let you build quality websites. Webflow, however, seems more complicated than Squarespace and this is what makes the platform a decent choice for web design pros.

Webflow vs Squarespace: Design and Flexibility

Webflow vs Squarespace: Design and Flexibility

Webflow and Squarespace are both functional platforms, which have much to offer to their subscribers. The systems make it possible to start feature-laden projects, which come up to the needs of first-timers and web design pros. To find out, which system is the leader of the comparison, though, it is reasonable to compare the major parameters of these website builders. Let’s get started right away.


Webflow deserves special attention due to its integrated eCommerce engine. By using it, you will be able to design, scale and sell your online storefront, irrespective of its size and complexity. This doesn’t require any coding at all, while the result you will avail will exceed your expectations. The system puts you in charge of the web store creation process so that you could handle all the nuances to craft the design you have initially created in mind.

Webflow eCommerce

Webflow effectively integrates with powerful third-party eCommerce services, namely Zapier, MailChimp, ShipStation, QuickBooks and more. It lets you create and update product galleries – just add the required product amount and specify their major characteristics.

To boost your web store performance, you can also track its statistics due to the integrated analytics and track inventory tools, set shipping, payment and tax details, apply parallax effects and add animations to the project, create promotions and special offers for first-time and loyal clients etc. Mind that all Webflow eCommerce websites are SEO-friendly. This means that your project has good chances to rank high in the search engines, thus, driving more traffic.

Squarespace grants an opportunity to sell physical and digital products, adjust shipping/payment details, connect SSL Certificate/blog, upload up to 100 SKUs/product variations, integrate with ShipStation and Stripe, PayPal support etc. What’s more, it is possible to customize order confirmation emails, add several web store managers, create coupons, export data etc.

Product Editor

Speaking about integrated eCommerce functionality, the systems can boast quality and quite powerful web store creation opportunities. Both website builders make it possible to start small to midsize eCommerce projects, granting access to multiple features and web design tools.


Webflow has a quality blogging engine, which lets you start and manage quite a functional blog. You can get access to the collection of pore-designed blog templates that are completely customizable (almost like in WordPress). Additionally, you can browse a rich integrated toolset of the system to choose and use advanced tools that simplify the blog design process.

Webflow Blog

What you can do here is adding and editing blog posts, updating and managing the existing content, uploading media files, integrating social media files, adjusting SEO parameters and more.

Squarespace blogging engine also ranks high. The platform is a niche choice for users willing to run a feature-rich blog. There is a separate category of blog templates here, which can be related to various commercial/non-commercial niches. Among the features you can use here, it makes sense to mention blog podcast hosting, blog post upload and management, geolocation tags addition, opportunity to enable user commenting feature, reblogging feature and many more.

Webflow vs Squarespace: Which is Better?

What’s important, Squarespace makes it possible to import a blog from WordPress, Tumblr or any other platform, if you already have the one. This eliminates the need to start a new blog from scratch and you don’t have to possess any coding skills as well.

When it comes to blogging, Squarespace seems to offer more advanced functionality. The website builder comes with a blog import feature, while its integrated blogging functionality is also above the average.

Third-Party Integrations and Special Features

Webflow doesn’t have many integrations, but those that are available here are worth special attention. Along with eCommerce integrations (MailChimp, ShipStation, Zapier, QuickBooks etc.), the website builder unveils the opportunity to integrate with Lottie and AfterEffects as well as with the Lightbox Gallery. As a result, you have an opportunity to create impressive image galleries and grids out of photos/videos you have previously uploaded. The use of these options does not require any coding proficiency, which is also a notable merit.

webflow plugins

As to the functionality aspect, Webflow can boast an advanced feature set that will even come up to the development of the most complicated tasks. Its CSS/HTML editing options combined with powerful design customization tools make it possible to avail the top notch result.The system is quite flexible and it offers multiple web design opportunities. Some of them include customizable forms, drop down menus, HTML/CSS embedding option, HTML/CSS carousels and sliders, tabs, background slider and video integration, interactive Google maps, social sharing option, Lightbox components, custom typography, custom animations and interactions, responsive website navigation etc.

One of the undeniable highlights of the system is an opportunity to export the website code you’ve generated when working on the project. You can use this option to further transfer the website to another platform, or to export it to the developer for the enhanced customization. There are a few website builders that demonstrate such mobility and flexibility and this is what makes Webflow stand out from the crowd.

Another advantage of the website builder is the option that makes it possible to change the layout of the website. This option is not available in many other services, but it has notable impact upon the template customization. If you wish to give your website stylish interactive design, Webflow makes it possible to integrate the top notch motion design features.

The website builder is also known for its white labeling options. The system users are able to use it under their brand names (the same as Webydo – a well-known brandable SaaS) to build customer trust and boost business performance.

Squarespace grants access to the set of integrated widgets an add-ons you may choose from to add to your project. These are special widgets for image galleries, integrated eCommerce tools for restaurants and cafes, social media buttons etc. Additionally, it is possible to make use of integrated analytic tools that allow tracking website statistics. You can also work with Squarespace Metrics App and Google Analytics if needed.

Squarespace plugins

All in all, the website builder is more flexible as compared to Webflow. This is because it is used not only to design top notch websites, but also to make them full-featured. The system comes with an integrated shopping cart, content auto-posting to the selected services etc. Among the features that make the platform a decent choice for everyone, it initially makes sense to mention rich collection of in-house widgets and applications, multiple design customization tools, product/content importing/exporting option, team collaboration opportunity (the system grants access to different website management levels like Administrator, Content Editor, Billing, Reporting, Comment Moderator, Trusted Commenter, and Store Manager), synchronization with external services (Dropbox, auto-posting to social networks etc.).

To sum it up, Webflow comes with a more extensive feature set and more powerful design customization options as the system is mainly focused on professional web designers. It has a set of design-oriented specific features that help the developers launch decent custom made websites for clients. Squarespace, in its turn, is more oriented on the end user. Its functions and features are more flexible, intuitive and practical to come up to the needs of non-experienced users.

Template Editing

Webflow has a pretty nice collection of templates. As of today, their number exceeds 180 professional themes, all of which feature responsive design.

The templates are free and paid and it’s up to you to select those, which adhere to your current financial abilities and web design needs. The cost of the paid themes ranges between $19 and $79, which absolutely adheres to their quality.

Webflow Templates

Webflow templates are sorted out by industry. This is helpful, when it comes to selecting niche-specific templates. If you don’t manage to find a template in the collection, you can create your own theme from scratch by selecting a blank canvas.

Template customization is possible via the use of HTML/CSS/JavaScript editing options. However, unlike the popular Pinegrow there is no need to manually edit the codes – just launch a website, lay out the content and watch the way the system automatically generates clear semantic code. If you wish, you can edit this code yourself by choosing and arranging the blocks. You can also select the typography, preview and adapt website layouts for mobile browsing, set up background images and videos, overlay radial and linear CSS gradients etc.

There is also an opportunity to design, upload and set up your own favicon, create the backup version of your website. Mind, however, that it is impossible to switch the templates on the go. So, be attentive when selecting the suitable theme.

Squarespace is known for its visually-appealing top notch templates, which are considered to be among the best industry samples. The website builder currently offers over 105 templates for standard websites and over a dozen of themes for online stores.

Webflow vs Squarespace: Which is Better?

The templates are also responsive in nature and optimized for mobile viewing. They are subdivided into thematic categories for the ease of search. If you wish to use your coding skills to enhance the look of your website, you can do that anytime you wish, irrespective of the template chosen.

Unlike Webflow, Squarespace allows choosing another template during the web design process. At the same time, you won’t be able to design a unique website from scratch, even if the templates offered don’t come up to your requirements.

When it tackles the design aspect, Webflow and Squarespace have their pros and cons. Webflow template gallery is more extensive and professional as compared to that of Squarespace. The design customization tools of the service are also more advanced, which affects the quality and functionality of ready made projects. However, the system doesn’t allow switching the theme in the middle of the design process.

Webflow vs Squarespace: General Pricing Comparison

Webflow vs Squarespace: General Pricing Comparison

Webflow definitely stands out from the crowd due to its versatile pricing policy. The website builder has a free plan that never expires and lets you start any type of website without having to invest into its development. This subscription, however, offers limited functionality that does not let you get the most out of the system’s advantages. You can start a website with two pages only and you won’t be able to connect a free domain name here. Your project will come with a subdomain only.

If you plan to reach long-term goals and promote your project on the web, you will have to upgrade to one of the paid subscriptions, the choice of which is quite extensive here. Webflow has two large plan groups – Site and Account, each of which offers several other types of subscriptions. You can pay for the plans on a monthly or yearly basis, which mostly depends upon your budget and intentions. Mind, though, that monthly annual subscriptions are more beneficial for you in terms of money economy. Are you right about to upgrade to one of Webflow plans? Here is their brief description and the terms they offer.

Site Plans are as follows:

Webflow Pricing Plans

  • Basic – $12/mo (works nice for simple websites that don’t require the use of CMS) – domain connection, 500 form submissions, CDN availability, free SSL certificate connection.
  • CMS – $16/mo (nice choice for blogs and other content-driven projects) – 1000 form submissions, limited CMS API, 3 content editors, 2000 CMS items, site search.
  • Business- $36/mo (works well for a high traffic marketing project or a full-featured blog) – unlimited form submissions, full CMS API, advanced global CDN, 10 content editors etc.

eCommerce plans, in their turn, include:

Webflow eCommerce Pricing

  • Standard – $29 (great for new businesses that have to be promoted on the web) – all features of the CMS plan plus custom checkout and shopping cart, email customization, integrated CMS for blogs, 2% transaction fee.
  • Plus – $74 (works well for larger businesses that require extra features) – all features of the Business plan plus unbranded emails, zero transaction fee, 10 staff accounts.
  • Advanced – $212 (perfect solution for users, who intend to scale and reach new heights for their online businesses) – all features of the Business plan plus 15 staff accounts, unlimited yearly sales volumes and more.

Account plans are subdivided into two types of subscriptions as well. These are Individual and Team plans. Individual plans include:

Webflow Individual Pricing

  • Free – $0 (includes everything you need to get started with Webflow) – 2 projects, client billing, free staging.
  • Lite- $16 (lets you export website code and unlock extra pages for your unhosted projects) – 10 projects, code export, unlimited project transfers, enhanced staging.
  • Pro – $35 (great choice for freelancers and web designers, who need more projects and look for premium features) – White Labeling, unlimited projects, site password protection.

As to the Team Plans, these are as follows:

Webflow Team Pricing

  • Team – $35 per person (lets you make use of shared website access and team collaboration options) – all Pro plan features along with client billing option, team dashboard, code export, enhanced staging etc.
  • Enterprise – the cost is individually discussed with Webflow experts (this especially concerns the teams of 25 users and more) – all features of the Team plan plus unlimited projects, White Labeling, site password protection, team dashboard etc.

Webflow has a perfect offer for freelance web designers. The system provides an opportunity to launch and design websites without investing into the process at all. As a freelancer, working with clients, you will be able to offer client billing opportunity to those customers you cooperate with. This is how you can save your personal budget, while working on clients’ projects on a regular basis.

Squarespace cannot boast such an extensive pricing policy as Webflow, but the subscriptions it encompasses are more than enough to come up to the needs of diverse user categories. The website builder doesn’t have a free plan, yet it comes with a free 14-day trial. This period is more than enough to test the entire integrated functionality of the platform and pick the subscription that appeals to you most.

What’s important, Squarespace has separate subscriptions for Standard websites and for web stores. This is one of the major factors that should have impact upon your final choice of a plan. To make the final decision, have a look at the list of Squarespace plans now:

Webflow vs Squarespace: Which is Better?

  • Personal ($12/mo) – 20 web pages, free custom domain name, 3% sales transaction fee;
  • Business ($18/mo) – unlimited web pages, 2% sales transaction fee, AdWords credit;
  • Basic ($26/mo) – unlimited number of products to sell, unlimited amount of storage and bandwidth, integrated accounting options;
  • Advanced ($40/mo) – real time carrier shipping, label printing, abandoned checkout autorecovery.

All the plans the website builder offers come with free integrated hosting and domain connection. If you already have a domain name purchased from the third-party provider, the system lets you transfer it to the platform with a few easy steps. That’s the undeniable Squarespace advantage.

As to the pricing policy, Webflow has a more versatile subscription choice, although, Squarespace does not lag behind it as well. Both platforms have affordable plans for personal and business use. They cover a diversity of web designers’ needs and requirements.

Webflow vs Squarespace: Which One Is the Best for SEO?

Webflow vs Squarespace: Which One Is the Best for SEO?

Webflow works well for designing websites that rank high in the search engines. The website builder makes it possible to manually adjust SEO parameters of your projects. What you can specify here is titles, descriptions, ALT tags for images as well as keywords. The system can automatically generate a sitemap for you and there is API access to web designers, working on their projects. Additionally, it is possible to connect Google and Facebook services, integrate HTML/CSS codes and Webhooks as well as to enable the procedure of user IP anonymization.

Squarespace is also a SEO-friendly website builder that lets you adjust the parameters of your project for its further effective promotion. The platform makes it possible to set up SEO settings for separate website pages as well as for the entire website. It also automatically generates headings for your posts and product names, using them as SEO titles for certain website pages. As opposed to Webflow, Squarespace does not let you edit your project SEO settings and website title manually. Likewise, there is an opportunity to hide your website from indexing by the search engines. You can do that by adding the “noindex” tag to that very page of your website you would like to hide from indexing.

Both Webflow and Squarespace are SEO-friendly website builders that make it possible to adjust the search engine parameters of your projects with regard to your needs. This contributes to effective promotion of websites launched with the platforms as well as to their ranking in the search engine results.

Webflow vs Squarespace: Which One Is Better for a Small Business Website?

Webflow vs Squarespace: Which One Is Better for a Small Business Website?

Webflow allows creating small business websites (see examples), offering a set of tools to be used for this purpose. The platform lets you browse multiple templates related to the business niche to pick the one that absolutely adheres to your web design and business needs. Alongside, you can choose and use lots of advanced design customization tools. The system also unveils the opportunity to start a blog or a web store with it, integrating its high end third-party extensions and editing HTML/CSS codes, if required.

Squarespace is also a pretty nice solution for the development of small business projects (see real Squarespace websites). The website builder provides entrepreneurs with lots of high end features and tools needed to start and manage quality projects. While browsing them, you will come across lots of widgets and add-ons for building online portfolios, web stores, blogs, websites of cafes restaurants, agencies and organizations. Additionally, it is possible to use social media integrations, statistics tracking and email marketing tools and lots of other features that contribute to effective business website development. This also concerns the availability of its high end integrated features provided by default. The most popular of them include Google Maps, Logo Maker, Unfold Storytelling tool, online calendar and many more. Special attention should be given to the Acuity Scheduling platform that is specially focused on the needs of entrepreneurs, who choose Squarepsace for the web developments needs. The online appointment system simplifies the process of sales completion, effective client interaction, sales volume growth etc.

If you need a quality website builder to run a small business website, you can pick both of these platforms. Squarespace is somewhat simpler to work with, while its feature set comes up to any online business set up requirements. Webflow, in its turn, requires more time to be explored and mastered, but it also comes with a distinctive feature set needed to start a professional small business website.

Which One Is the Best for eCommerce – Webflow or Squarespace?

Which One Is the Best for eCommerce - Webflow or Squarespace?

Webflow comes with an integrated eCommerce engine, which lets you start and manage a quality web store. The system hardly works well for building large hypermarkets like if you use Shopify, but it can be a pretty nice solution for the development of small and medium eCommerce projects. The entire toolset you may need to accomplish the task is available in the dashboard of the system and you don’t have to be a coding expert to use it. With Webflow, you can integrate and customize shopping cart, apply animation effects upon specific elements, create and manage product catalogues, set up the parameters of products listed in the gallery (their main characteristics, stock availability, cost, statistics etc.). Finally, the website builder lets you use some of the marketing tools it has in stock. These include ShipStation, Zapier, MailChimp, QuickBooks etc. Integration of these extensions will result in the enhancement of your eCommerce project and its performance.

Squarespace eCommerce functionality also ranks high. Just like Webflow the platform won’t work well for running a large online store, but the range of its features and tools will be more than enough to launch a small or a medium online store – these examples are best proofs.. With Squarespace, you will be able to create product galleries and update them when required. The system also lets you assign product galleries, add the descriptions and specifications of items/services you offer for sale, upload product images, implement loyalty offers and specials, embed Google Maps and commenting options etc.

Webflow and Squarespace make it possible to start small and medium online stores, but none of these systems can be used to launch a large eCommerce project. These website builders deliver an extensive range of eCommerce-related features that contribute to effective creation and promotion of your online store.

Which One to Choose for Blogging – Webflow vs Squarespace?

Which One to Choose for Blogging - Webflow vs Squarespace?

Webflow is a website builder, which can be used for blog development and management. The range of its features and tools is enough to run a personal or a business blog. To get started, you should initially select one of the pre-designed templates you would like to customize. All the themes are responsive by default, which will automatically make your blog suitable for mobile browsing. Additionally, you can use a set of integrated design customization tools to develop your blog layout. Webflow also lets you integrate media files, set up SEO parameters, upload images and adjust their parameters, add and update blog posts. All these steps are done in almost no time, even if you are a non-coder.

Squarespace blogging options are also worth user attention. The website builder grants access to the number of tools and features that are a must for quality blog development, management and promotion (take a look at these Squarespace blogs). The website builder lets you add, edit and update blog posts, choose and customize suitable templates, set up geolocation tags, embed user commenting features and RSS feeds, activate trackback option etc. One of the undeniable advantages of the website builder is that it allows for blog import. This means that you can move your ready-made blog from any platform (be it Tumblr, WordPress or any other system) to Squarespace without the need to start a new one from scratch.

Squarespace is a simpler blogging solution than Webflow mainly because it is easier to master for newbies. The website builder can be used to start and manage quality blogs, modifying them with regard to your needs. Webflow is also a worthy choice for blog creation, but it may take some time and patience to get used to its feature set and special nuances.

Key Differences Between Webflow and Squarespace

Ease of Use:Webflow is a website builder, which has advanced web design tools and services that make it similar to popular CMS. It takes time, patience and skills to explore the platform and master its nuances.Squarespace is a simple drag-and-drop website builder. The website builder works well for users with diverse coding skills, making it possible to start blogs, web stores, business projects, landing pages etc.
Functionality:The website builder is feature-rich. It allows for deep website customization via code editing and it delivers advanced integration options. They make it possible to create numerous simple and complex projects, such as business websites, blogs, portfolios, eCommerce websites, landing pages etc.The website builder has an integrated WYSIWYG editor, built-in blogging and eCommerce engines, statistics tracking tools, Cover Page Builder, Logo Maker, social integrations, SEO, advanced marketing as well Google Maps embedding features and powerful Acuity Scheduling platform.
Design:Webflow has more than 200 themes. They are responsive by default and completely customizable. The designs are free and paid and there is an opportunity to pick a blank template to customize it absolutely from scratch.Squarespace template collection is a bit limited, but the themes are still quality and responsive. They make it possible to set up different projects, which are fully-customizable and professional.
eCommerce:The website builder lets you run a quality web store. It has an advanced eCommerce engine that grants access to numerous tools and features.Squarespace eCommerce engine allows launching and updating small and medium web stores, assigning their crucial parameters.
Blogging:Webflow is also a nice blogging solution. Its integrated engine makes it possible to design, customize, edit and promote a full-featured personal or business blog.With Squarespace, you can also start a quality blog. It’s up to you to update it when required as well as to customize its design based on your niche preferences.
Small Business:The website builder unveils an opportunity to launch a small business website. Apart from using professional business templates, there is an opportunity to integrate third-party extensions, stats tracking tools and other features that are a must-have for a business website.The platform works well for small business website development. It allows integrating multiple business widgets, media files, Acuity Platform as well as useful email marketing and statistics tracking tools.
Pricing:The website builder has a free subscription that comes with a set of restrictions. There are also two groups of paid plans – Site and Account subscriptions – that also fall into smaller groups. The cost of paid subscriptions starts with $12/mo.Squarespace has a 14-day free trial and several pricing plans for standard and eCommerce websites. Their cost starts with $12/mo.
SEO:Webflow provides strong SEO options. It is possible to set up the major SEO parameters here for all the web pages as well as for the website in general. The system grants API access to web developers, while the sitemap is generated automatically.Squarespace is a SEO-friendly website builder. Apart from filling out the main SEO parameters for better project promotion, it also allows hiding your website or its pages from indexing by the search engines.
Customer Support:Webflow University, extensive knowledge base, email, live chat, blog, video tutorials, forum.24/7 Live Chat, Email Support, FAQ section, Ticketing System, Community Forum.

Comparison Conclusion: Which One Is Better?

Webflow and Squarespace are decent representatives of professional website builders. Both systems can boast powerful feature sets and advanced design customization options. Websites created with these services look professional and ensure high quality. That’s why, defining the leader of the comparison is quite complicated for the prevailing amount of users.

The detailed analysis and comparison of two website builders has shown that both systems are worth user attention. Each of them delivers an impressive set of features, which comply with diverse user needs requirements and expectations. Webflow mainly targets the needs of professional web designers and, thus, it is mostly used for the development of complicated projects (including eCommerce websites). Squarespace also comes equipped with its own eCommerce engine and it’s a bit easier to use. At the same time, the website builder somewhat ags behind Webflow in terms of functionality, feature set and design customization options.

All in all, you may test both systems and make your choice depending on your needs. Prior to picking the one, weigh all the pros and cons of each platform as well as the system orientation and the audience it targets. This will eventually help you make the right choice.

Webflow vs Squarespace: Which is Better?
  • Complex DIY website builder
  • Targets professional web developers
  • Offers powerful code editing options
  • Quality integrations and design customization features
Webflow vs Squarespace: Which is Better?
  • Unfold - Storytelling tool
  • High end portfolio/eCommerce tools
  • Acuity scheduling platform
  • Standard and eCommerce subscriptions

About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person. Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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