stepFORM – is a simple browser form builder that helps to increase users’ engagement. The tool makes it simple to build forms despite the complexity. Users may create quizzes, surveys, ordering forms as well as other user acquisition and interaction instruments that help to grow customers’ base, receive direct payments, and improve behavioral metrics to increase SEP ranks.
The platform will work out for different business niches ranging from events and dining to construction, holidays, recruitment agencies, etc. It lets you build different types of form in minutes without coding skills. In addition, users may choose from a selection of ready-made templates for each particular field. Is stepFORM that good? Let’s have a closer look at what it offers.
1. Ease of Use
As we have mentioned earlier, stepFORM is an online service, which means you will not have to download the software. To access the visual form editor, a user only needs to sign in and choose whether to create a new form from the ground or use any of the available templates.
Newbies and non-technicians will find the building process fast and easy. When the form is ready to go, you will only need to have it embedded on your website.
stepFORM offers a typical way to sign in. Users may register with their Facebook or Google accounts with a click. Another way is to use an email and password. The system does not require email verification, which saves time. Once you have typed in all details, you are free to go with the form builder.
The next stage is to choose either you will build a new form from scratch or opt for any of the available templates. No matter what option you prefer, the visual editor comes with enough tools to modify the existing layout or create a new blueprint.
The editor looks very intuitive from the inside. You will not see dozens of confusing instruments and features here. Everything is very straightforward and simple. You will see a blank page with a panel to add new elements and sections for your future form. Click on the “cross” button to open the list of available blocks.
Here we have dozens of different options. They include check-boxes, formulas, images, digital and text inputs, ranges, emails, and more. Simply click on the block you need and have it instantly available for further editing. Each section comes with advanced settings. Users may hide and display different elements, indicate required fields, etc. The editor makes it possible to change texts, edit titles and descriptions, and change button design.
Once you have completed creating your form, you need to save and have it embedded on your website. The platform offers several ways to share your new interaction tool:
- Link – copy the link and paste it into the button property. You may use it for newsletters, personalized emails, etc.
- Social Media – share your form with a click on all major social platforms. They currently include Facebook, Twitter, LinkedIn.
Users may have their layouts integrated with pop-up forms and iframes. We will review these options a bit further in the Features section. Summing up, stepFORM has a very simple visual editor with a selection of blocks to create and customize forms depending on your business needs.
2. Features & Flexibility
While some users do not expect much of a form builder considering plenty of services alike, stepFORM certainly stands out with its comparatively rich feature set. Let’s have a closer look at what it offers in terms of flexibility.
Pop-up and iFrame Sharing
As we have mentioned earlier, the platform makes it possible to share the form in different ways. You may create a pop-up form or have it embedded as an iframe. The feature could seem down to earth unless it was not for a custom pop-up editor. It lets users customize the way it will look like.
For instance, you may change button positioning and design, modify its dimensions, choose text and background colors, and more. The feature also lets you set the pop-up opening algorithm. Here we have an auto-opening feature in addition to opening with delays, when the tab is closed, etc. Users may also set the frequency.
Seamless CMS Integration
stepFORM has ready-to-use widgets design for some of the most popular CMS platforms. The system plugins are currently available for WordPress and Joomla making it very simple to create new forms right inside the CMS dashboard and have them embedded with a click.
The form builder comes with a selection of third-party services available for integration. Not only they help to launch different marketing campaigns but also receive direct payments. Users may choose from a number of services and app to use together with stepFORM:
- CRM Integration – the platform is compatible with top CRM platforms including cloud-based Bitrix24, amoCRM, and others.
- Online Payments – receive payments directly from your customers by means of PayPal or Wallet One.
- Notifications – send notifications and receive signals via emails, WebHooks or SMS.
- Google Analytics – generate detailed reports and track the stats, active users, devices, browsers, and other metrics.
reCAPTCHA is enabled on default to protect your projects from spamming and scamming.
3. Design & Templates
Users, who are not in the mood for editing and customizing, may opt for ready-made forms. stepFORM currently offers 17 different templates. They are sorted by business niches including business & services, construction & repair, holidays & events, staff recruitment, and indoor cleaning.
All layouts are responsive. They look pretty stylish and have a preview mode. Even if you still want to make some changes, you may use the visual editor. The tool offers a simple set of design instruments to change background colors, download new images, change fonts, add contrasting as well as additional CSS properties to make your form look unique.
Before you share the mockup, do not miss the preview mode that depicts your future form on various mobile devices including tablets and smartphones.
4. Customer Support
stepFORM offers limited options to get in touch. It has a Facebook page, where users may ask questions through the contact form and stay in touch with relevant posts in the platform’s feed.
The second way to contact the support team is to use the widget inside the dashboard. You may type in your question, indicate an email, and wait for a response. There is Live Chat support. Managers usually come back with a response in not more than 5 minutes. But it is only available for Pro and Enterprise plan subscribers.
5. Plans & Pricing
The good news is that the tool is initially free. However, it comes with limitations and lets you create no more than 50 forms with only 3 steps per each form. A free plan also has a limited amount of monthly responses. If you need more, you may upgrade to:
- Beginner plan costing $4.8/month with built-in stats, +20 forms and more than 200 responses per month.
- Pro plan costing $7.8/month with Live Chat support, auto-backups and already integrated payment systems.
- Enterprise plan lets you craft your own subscription and pay for the features you use.
6. Pros and Cons
stepFORM is a great customer acquisition tool that ensures clients’ feedback and ways to boost their loyalty. Although it still has some slight downsides, it is worth paying attention to.
| ✔ Intuitive visual editor.|
✔ Drag-and-drop functionality.
✔ Unlimited free plan.
✔ Integrated payment options.
✔ Compatible with major CMS.
✔ Good for different business niches.
| ✘ Limited feature sin a free plan.|
✘ No tutorials or guides.
✘ Live Chat for Pro users only.
stepFORM is a solid and affordable platform that makes it possible to improve your business with its responsive forms. The software delivers enough tools to craft any layout depending on the needs. A simple visual editor helps newbies build forms with no coding from the ground.
In addition, the tool comes with a rich feature set not just to conduct surveys and researches, but also receive payments directly from users. Simple sharing via different methods makes stepFORM flexible and worth paying money.