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Best Real Estate Website Builders

Best Real Estate Website Builders

As a real estate agent, you will sooner or later face the need to “struggle” with competitors. Actually, it’s no wonder as this niche is highly competitive and there are lots of realtors, who will also be oriented on building and increasing their customer base.

They may use multiple methods for this purpose, thus making you make up new approaches and solutions of effective agency promotion. Whatever ideas you have, the best one will still remain to get a real estate website of your own.

Launching a quality real estate website is a benefit in itself. The project will help you display your business info in the most favorable light, add and manage lists of real estate objects you offer for rent or sale, corresponding terms, contacts, quality photo or even video reviews and other useful info. These are only a few features that make a real estate website not a whim, but a necessity in the contemporary business niche.

Realizing the fact that most realtors are non-coders, the best option they can make use of is to pick a website builder as a major web design tool. These systems let you create appealing and functional websites in a simple, intuitive and hassle-free way. It’s possible to create a full-featured real estate website with them in almost no time, making use of multiple tools, features and options they offer.

With such an extensive choice of website builders, it’s often a challenge to find the platform, which will completely come up to your business requirements. Let’s have a look at the most professional and well-known real-estate services that can ensure worthy result.

Website builders listed above will not only help you effectively grow your business, but will also give a chance to make great impact upon regular and potential clients, find new partners to build rewarding relationships with them and popularize your real estate agency on the web. It’s high time to review the most outstanding services in details now.

Wix – The Best Real Estate Website Builder with IDX

Wix - The Best Real Estate Website Builder with IDX

Wix – is the best real estate website builder, which has gained worldwide popularity due to its amazing feature set. The system offers an extensive variety of mobile-ready property templates, a wide range of powerful design customization tools, image gallery and lots of other industry-related features. The main of them are listed below:

  • Wix ADI. Wix Artificial Design Intelligence is an intuitive system wizard, which makes it possible to create awesome websites in the automatic mode by submitting your own niche-related content.
  • IDX/MLS Integration. Wix allows embedding IDX listings to your real estate website and close real estate deals via the MLS by making use of HTML code adding option.
  • Simple Real Estate App. Available in Wix App Market, this free application makes it possible for visitors to view the available real estate listings reflected on a well-structured and organized web page.
  • Thematic Templates. To come up to you web design needs, Wix offers a variety of mobile-ready real estate templates (for agencies, general niche themes, landing pages, architecture companies, real estate agents, portfolios, landscape design, interior design etc.) that can be customized as you need.
  • SEO Wiz. Wix comes with a functional SEO Wiz feature, which contributes to the efficacy of website search optimization.
  • Client Interaction Tools. The website builder makes it possible to browse an extensive set of client interaction tools available in its integrated App Market. Application of these widgets contribute to your clients’ website browsing convenience and lets you stay in touch with them when required. Some of the most popular client interaction tools include Google Event Calendar, Events Calendar, Scheduling Pro, Inffuse Testimonials, Latest News, Wix Chat, 123 Form Builder, Callback, Book Appointments Online, Live Chat, Wix Forms, SContact Management +CRM and more.
  • Client Testimonials. The platform lets your clients add their testimonials related to your real estate agency and its performance. With this purpose, you can integrate special widgets/extensions available in the App Market. These include Testimonial Builder, Social Testimonials, Voice Comments+ , Customer Reviews, MyReviews, Comments, Yelp, Comments+ and more.
  • Forum. If you intend to stay connected with your current and potential clients, it is possible to add a forum to your real estate website with Wix. This is where you can create the unlimited number of branches and topics, initiate user discussions, enable commenting feature etc. to let users communicate with each other on a regular basis.
  • Blogging. Blog connection is an optional solution, but it may be a helpful client engagement tool. A quality and regularly updated blog may contain lots of real-estate related posts you can manage to your liking. Additionally, you can support user commenting opportunities to find out your clients’ ideas and opinions regarding the most burning topics. Blog availability can also contribute to traffic generation and user satisfaction/retention rates.

Wix is a moderately-priced website builder, which offers one free plan and two types of paid subscriptions. The system lets you choose from Standard and Business/eCommerce subscriptions, which differ in terms, features and services included. The cost of Standard plans starts from $13/mo, while that of Business plans starts with $23/mo. One of the paid subscriptions will certainly come in handy to you, if you have an intention to run a professional real estate website.

Whatever option you will go for, you’ll get a bonus domain (or an opportunity to connect the one of your own), extensive marketing customer interaction options, corporate email related to your own domain like info@site.com and other undeniable advantages that will contribute to your business development and promotion.

uKit – Easy Website Builder for Realtors

uKit - Easy Website Builder for Realtors

uKit – is one of the easiest website builders for real estate agents or realtors willing to establish reliable online presence. The platform is initially geared toward the development of professional small business projects. This is a completely code-free service, which comes with intuitive drag-and-drop editor and ensures great WYSIWYG experience. uKit makes it possible to design and publish a professional-looking site in around 30 minutes. Listed below are the most remarkable benefits of the website builder:

  • Intuitive Interface. uKit interface is understandable even for people with no web design experience at all, helping them design a decent website from the very first try.
  • Convenient User Interaction Options. With uKit, you can make use of the live chat and callback features, which allow connecting with your customers any time of the day to help them find answers to all the questions they might have.
  • Responsive Thematic Templates. uKit has distinguished itself due to the rich collection of responsive and 100% customizable real estate templates.
  • CRM Integration. Due to the convenient CRM Integration feature, each user, who is going to launch a real estate website with the system, gets a chance to simplify the process of order/client management.
  • Widget Choice. With uKit, you can access and browse a set of widgets, integration of which gives your real estate website high end performance and contributes to user engagement rate. Some of the widgets you can make use of include User Comments, Service Calculator, Timer, Social Networking Buttons, Timeline and more.
  • SSL Connection. To ensure maximum website security and protect confidential user information, the website builder lets you connect a free SSL Certificate to your real estate site. This is a secure way to ensure website credibility and high trust rating.
  • IDX Integration. IDX integration by means of code adding widget is provided in terms of the Pro Plan and is meant for web design pros, who can integrate the required real estate database into their websites.

You can test all of uKit functionality for 14 days at no cost to see what it has to offer. uKit cost is one of the cheapest in the niche. The cheapest Premium Plan will cost you $4 per month only, while the most expensive Pro Plan costs $12 per month. Explore the features and terms of the plans in detail prior to making your choice.

See also: uKit review.

WordPress – Free CMS to Create a Real Estate Website

WordPress – Free CMS to Create a Real Estate Website

WordPress – is the world’s most known Content Management System, which can be effectively used to create full-featured real estate websites. The system comes with powerful integration options, offers a set of features and design customization options to give a project excellent look and advanced performance. However, the system requires programming knowledge, which is a bonus for web design pros willing to launch full-featured websites. The most remarkable benefits of the website builder are listed below:

  • Real Estate Templates. Users can choose between lots of customizable free and paid real estate templates that are designed by third-party users and are available on the web.
  • Real Estate Plugins. The collection of WordPress Real Estate plugins is really impressive and you can choose any of them to launch a website with excellent performance (Estatik, Real Estate Pro, IMPress Listings, WP Amortization Calculator, WPL Real Estate, Easy Property Listings, Essential Real Estate, WP-Property, Appointment Booking Calendar etc.)
  • Real Estate Themes. There are also multiple responsive real estate WordPress themes for agencies, realtors and their clients you can integrate into your website to enhance its design.

WordPress is a free CMS, which implies the awareness of coding skills and ensures decent result. To get the most out of the system features, though, you won’t go without integrating paid plugins and themes. To get your real estate website online, you will also have to connect a domain name and select reliable hosting. This will also require certain financial investments. To host your website with Bluehost, for example, you’ll need to invest $2.95 per month into the cheapest plan. This is a reasonable cost for such a distinctive functionality.

Placester – Personalized Real Estate Websites

Placester – Personalized Real Estate Websites

Placester – is an all-in-one specialized real estate website builder, which is easy to use and convenient for the niche users. The system grants full integrated CRM access, a set of marketing tools, mobile-responsive templates and other niche-specific features to let you sharpen your web building skills and design quality real estate websites at reasonable cost. The main highlights of the system are as follows:

  • Integrated CRM. The website builder provides a comprehensive module to track and monitor the number of leads, customer activity, interaction and other important parameters.
  • Ready IDX/MLS Interactions. You can easily integrate IDX/MLS into your real estate website to be able to provide property photos, listings and updates even on the go.
  • Responsive Niche Templates. Placester offers a collection of responsive real estate templates to fit various categories, user needs and ensure top notch mobile browsing experience.
  • Intuitive Email Marketing Tools. The website builder makes it possible to create and manage email drip campaigns needed to generate new leads and enhance customer engagement and retention rates.

Placester doesn’t offer a free plan, yet it provides two types of paid subscriptions, each of which offering advanced features and real estate advantages. The cost of subscriptions differs for realtors ($99 and $199 per month) and Non-NAR members ($125 and $250 per month) and there is also a set up fee for each type of plan chosen. Thus, Placester is not a cheap real estate website builder, but it’s worth the attention of users willing to publish a large-scale website for profit generation.

RealGeeks – Real Estate Sales & Marketing Solution

RealGeeks – Real Estate Sales & Marketing Solution

RealGeeks – is the all-in-one real estate sales and marketing solution, which allows creating customizable and full-featured websites that actually drive leads. The system is used to build powerful yet simple and easy-to-use websites to help real estate professionals effectively promote their businesses and stand out from the crowd. The company sees its mission in the combination of innovative solutions and high end technologies to boost the performance and simplify the work of real estate agents. Have a look at the major RealGeeks features now:

  • Integrated Lead Manager CRM. The system tracks the REALTORS’® lead databases using marketing features to automatically generate real-time reporting/analytics.
  • IDX Real Estate Websites. The platform lets you build responsive real estate websites that are highly optimized for the search engines and help capture leads via landing page creation and property listings search.
  • Property Valuation Tool. The service lets you use its advanced “What is Your Home Worth” property valuation tool to evaluate the cost of property objects you plan to offer for rent or sale.
  • Facebook Marketing. The website builder lets you use Facebook Marketing tool, which is the part of the social media marketing strategy of the service tailored specifically for the needs of real estate businesses.
  • Automated Email Drip System. RealGeeks allows enhancing the system of email marketing that lets you organize and send email campaigns that include postcards and SMS messages to the potential leads on clients’ behalf.
  • Personalized Mobile App. The system offers an opportunity to use a handy Real Geeks mobile app, which integrates with your local board’s MLS® service to let new leads search property objects on your website and receive instant push notifications about recent updates, using their mobile devices.
  • Third-Party Integrations. RealGeeks makes it possible to integrate your website with useful niche-related apps and services. These include Trulia, Zillow, BombBomb, Infusionsoft, Top Producer, Wise Agent, Zapier, Realtor.com, Gmail, Mojo, LionDesk, Get Riley, MailChimp, BoldLeads, Email Sync w/ Multiple Providers and more.

RealGeeks is not a free system to use. The cost of the pricing plans starts at $300/mo for the fixed number of services included. Additionally, you’ll have to invest a pre-defined marketing budget that might potentially bring you new leads. As the system states, a budget that constitutes $400/mo may bring you around 50 new leads, which is a pretty good indicator.

What’s more, you have an opportunity to use the property valuation tool for $50/mo and the Facebook Ad creator, which will cost you the same. RealGeeks additionally charges around $550/mo for PPC Facebook and Google ad campaigns. However, there is also a good piece of news: you can apply for the demo version of the website builder, if you have an intention to test and further use it.

Bluehost – Best Hosting for Real Estate Websites

Bluehost – Best Hosting for Real Estate Websites

Bluehost – is a credible feature-laden hosting provider for real estate websites. The platform abounds in tools and functions needed to ensure reliable website storage and security. It is flexible, affordable and intuitive enough to be mastered and used by all types of users, including first-timers. The hosting provider enjoys popularity with WordPress users and it is officially recommended by the CMS as a trusted and reputable service. It’s high time to enlist the feature set of the platform now:

  • Safety Measures. The platform is concerned with safety of websites hosted with it. Thus, it undertakes special measures to ensure the highest security level so that its users could be sure about their clients confidentiality and personal/business data preservation.
  • Rich Marketplace of Extensions. Bluehost comes with the integrated marketplace of widgets, extensions and add-ons users may browse to pick those that ideally match their real estate websites. What’s more, it is possible to select WordPress templates here, if you plan to launch a website with the CMS.
  • Flexibility and Integration Options. The hosting provider reliably integrates with multiple plugins and external services that can make your website performance more advanced and functional.
  • High Website Load Time. The platform developers pay special attention to the load time of websites hosted with it. This matters a lot when it comes to traffic generation and customer retention rate. For this very purpose, the system uses specific features and tools that can have positive impact upon website load time parameters.

Bluehost is an affordable hosting provider that works great for storing real estate websites. The platform does not provide any free subscriptions, but this is not required due to the affordability of its paid plans. The cheapest pricing solution costs $2.95/mo, covering a rich spectrum of your website hosting needs. The system offers free SSL Certificate connection feature, unlimited bandwidth, powerful integration options along with free domain connection and other undeniable advantages.

Tailor Brands – Real Estate Website Provider

Tailor Brands – Real Estate Website Provider

Tailor Brands – is a credible feature-laden hosting provider for real estate websites. The platform abounds in tools and functions needed to ensure reliable website storage and security. It is flexible, affordable and intuitive enough to be mastered and used by all types of users, including first-timers. The hosting provider enjoys popularity with WordPress users and it is officially recommended by the CMS as a trusted and reputable service. It’s high time to enlist the feature set of the platform now:

  • Safety Measures. The platform is concerned with safety of websites hosted with it. Thus, it undertakes special measures to ensure the highest security level so that its users could be sure about their clients confidentiality and personal/business data preservation.
  • Rich Marketplace of Extensions. Bluehost comes with the integrated marketplace of widgets, extensions and add-ons users may browse to pick those that ideally match their real estate websites. What’s more, it is possible to select WordPress templates here, if you plan to launch a website with the CMS.
  • Flexibility and Integration Options. The hosting provider reliably integrates with multiple plugins and external services that can make your website performance more advanced and functional.
  • High Website Load Time. The platform developers pay special attention to the load time of websites hosted with it. This matters a lot when it comes to traffic generation and customer retention rate. For this very purpose, the system uses specific features and tools that can have positive impact upon website load time parameters.

Tailor Brands doesn’t have a free plan, yet it offers a paid subscription that encompasses the entire set of features the platform has in stock. The cost of the plans starts from $9.99/mo. However, if you make annual payment, the cost of the cheapest paid subscription will be reduced up to $2.99/mo – that’s quite an impressive discount! If you expect to avail the entire integrated toolset at this cost, the system will provide you with an opportunity to use the Logo Maker, website builder with eCommerce functionality as well as other advanced features offered by default.

SITE123 – SaaS-Platform to Create a Real Estate Site

SITE123 – SaaS-Platform to Create a Real Estate Site

SITE123 – is one of the simplest and the most intuitive SaaS platforms used to create real estate websites. The website builder does not only provide abundance of easy-to-use design customization tools and features, but it also delivers informative guidelines on how to use its functionality to the advantage. SITE123 comes with a simple drag-and-drop editor that makes the DIY website development process easy, quick and understandable even to beginners. If you have made up your mind to launch a website with SITE123, take a look at its highlights now:

  • Multilingual Support. The website builder provides multilingual support, thus letting you create several language versions of your real estate website. This is a nice way to generate website traffic and attract the attention of users/partners from abroad.
  • Logo Maker. SITE123 offers an opportunity to use the integrated Logo Maker tool, which allows designing and integrating personalized logo into your real estate website. This will give brand identity to your project, making it easy-to-remember for potential clients.
  • Integrated App Market. The platform comes with a rich integrated App Market that grants access to lots of high end widgets, extensions, add-ons and applications that can bring your real estate performance to the brand new level. Some of the widgets available in the App Market collection include Analytics Tools, Social, Booking, Live Chat Support, Galleries, Forms and nore.
  • Online Form Builder. Whatever form you wish to integrate into your website pages to enhance project performance, the advanced Online Form Builder will help you do that with ease. The tool comes with a variety of custom form layouts and design elements you can pick and customize with regard to your real estate web building needs.
  • Social Media Options. Having launched your real estate website, you will certainly have the desire to make your clients aware of everything that goes on in your business. SITE123 allows for social media integration options that let you update social network accounts with urgent business-related information.
  • Customer Interaction Tools. Integration of customer interaction tools is important, when it comes to boosting user engagement and satisfaction rates. The website builder delivers access to the powerful toolset you can browse to pick the features that will be a perfect match for your real estate project.
  • Blogging Engine. Due to the integrated blogging engine, SITE123 makes it possible to connect a functional blog to your real estate website. This is where you can add, schedule and update blog posts related to the real estate niche, enable and manage user comments, initiate and support discussions of your blog members etc. These measures eventually help attract user attention to your website and stay interested in recent industry blog updates.

SITE123 is not only one of the simplest website builders – it’s also one of the most affordable platforms. The system has a free plan for users, who are not sure about using the system yet have an intention to test its features instead. For those subscribers, who have made up their minds to use the entire feature set of the service, SITE123 unveils an opportunity to upgrade to one of its paid plans. The cheapest of them currently costs $10.80/mo.

See also: SITE123 review.

Ucraft – FREE Real Estate Website Builder

Ucraft – FREE Real Estate Website Builder

Ucraft – is a free DIY cloud website builder to run quality real estate websites. The system has distinguished itself due to its abundant integrated collection of Designer Tools, responsive customizable themes, Logo Maker, Landing Page Creator and other features that contribute to effective website development process. If you are thinking about using Ucraft as a real estate website builder, you’ll be interested to find out its major benefits:

  • Responsive Industry Designs. The website builder boasts one of the most impressive collections of responsive designs. Just browse it to find the best templates for your real estate website. As soon as you make the choice, proceed to the set of design customization tools to give your project a touch of personalization.
  • Logo Maker. Ucraft offers an opportunity to use its free Logo Maker to design, customize and integrate the exclusive business logo into your real estate website. This is a pretty nice way to make your website reputable and memorable for potential clients.
  • External Integrations. Ucraft comes with a rich set of integrated widgets and apps, but it’s also possible to browse external integrations out there. The list of third-party extensions is quite rich and you can pick those integrations that work best for your real estate development and marketing needs. Some of the best samples of such extensions include Facebook Messenger, Uservoice, Zendesk Chat, Intercom, Disqus, LiveAgent and Jivosite to mention a few.
  • Multilingual Feature. Ucraft offers multilingual support, which eliminates the need to create several websites in those languages you need for effective business promotion. Instead, you have a chance to create several language versions of the same website to simplify its browsing for international clients or even business partners.
  • Landing Page Creator. Building a landing page for your real estate agency may be a smart idea and Ucraft allows doing that with its high end Landing Page Creator. The tool is absolutely free for everyone by default, letting you avail all the benefits the platform encompasses.

Ucraft offers an opportunity to try its features with a free plan, which lasts for the unlimited period of time. There is also a chance to create a free landing page with the system or upgrade to the paid subscription that comes up to your website development needs. The cost of the cheapest Ucraft subscription is $10/mo and there is the 14-day trial that lets you test the features of the plan without paying any fees.

See also: Ucraft review.

Bookmark – AI Website Builder for Real Estate Agents

Bookmark – AI Website Builder for Real Estate Agents

Bookmark – is a powerful contemporary AI-powered website builder for real estate agents. There is no need to possess coding skills to launch websites with the system – so intuitive and understandable it is. Bookmark occupies one of the top positions in the list of easy-to-use and convenient website builders. What you need to start a real estate website with it is just to submit the required content and watch the result. Here is the list of the most remarkable Bookmark features:

  • AIDA Assistant. When launching a real estate with Bookmark, you will surely benefit from using its integrated AIDA Assistant. This is the fully-automated AI-powered tool that uses the information you submit upon its request to create unique website design.
  • eCommerce Engine. If you plan to offer real estate property for sale or for rent directly at the website, the use of the eCommerce platform Bookmark offers will certainly come in handy. The system grants access to multiple eCommerce tools, features, elements and designs needed to give your project high end performance.
  • Focus Solution. With Bookmark, you can reach the set of ready-made content blocks, customization of which results in the development of the required real estate website layout and structure. Among the modules, you can pick and integrate into your website, it initially makes sense to mention social network buttons, maps, contact forms, texts, links, quotes, feedback form and many more.
  • Events Section. When it comes to real estate website management, opportunity to add and update business-related events becomes handy and important. With Bookmark, this becomes possible with the Events Section, where you can post your real estate business updates and news.

Bookmark offers a free plan, the functionality of which is enough to discover all the services and features of the website builder. In case you intend to start a feature-laden real-estate project with this AI-powered platform, it grants an opportunity to subscribe to its paid plans. The cheapest of them will cost you $11.99/mo (annual subscription).

What Features Should a Great Real Estate Website Have?

As a real estate agent, you definitely wish your website to stand out from the crowd. This is important, when it comes to withstanding niche competition and this also matters a lot, when it comes to lead generation. To get the most out of your real estate website, you should be aware of the must-have features it should obligatory include to let you reach you reach the major objective. Let’s enlist the basic features a perfect real estate website should have:

  • IDX Listings and MLS Access. As soon as you decide to get involved into a real estate game, you should realize the importance of accessing Internet Data Exchange (IDX) listings and using the Multi Listing Service (MLS) to close successful deals when needed. This is the surefire way to track and display up-to-date property listing data on your website to keep the target audience informed 24/7.
  • Lead Generation and Marketing Tools. It is highly desirable that a website builder you will work with should comes with a built-in set of lead generation and marketing tools. By adding contact details, online forms and text boxes, creating and updating email campaigns, sending automated SMS and email reminders, using website analytic tools etc., you get much more chances to drive new leads and build reliable customer base interested in your services.
  • High Res Images. A quality real estate website builder should provide you with an opportunity to add and update high res images for your real estate objects listed at your website. Actually, the more – the better. It’s a must to make the images (as well as all the website page) optimized for the search engines to get more customer flow.
  • Maps Integration. The majority of popular real estate website builders allow for Maps integration for each and every property object you upload to the website. Maps simplify location identification for users looking for certain listings. They can also help with effective navigation and directions choice.

Bottom Line

A professional real estate website is a must for any industry expert, who intends to spread the word about the business and generate traffic to grow customer base. The best way to reach the top notch result is to use a website builder. These services are easy-to-use, convenient and logically-structured to ensure the best user experience. They come with an extensive set of tools, templates and features that result in the development of a decent project.

The selection of web building tools you can use to get a real estate website is extensive and it’s not easy to make the choice right from the start. Browse the reviews of the best website builders the article provides, explore the features they offer and test them to select the service that comes up to your real estate web building needs.

Howard

About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person. Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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