Mobile optimization has become a must-have for any website created with user focus in mind. The way your website displays on mobile devices has a direct impact upon the final result – efficacy of product sales and customer retention rates. Mobile-ready websites ensure improved user experience, increase average amount of time visitors spend on their websites and increase website load speed.
This also contributes to better SEO optimization of projects, which gives notable preference over niche competitors. These are the main reasons why website developers should obligatory consider designing a mobile version of their websites, if they intend to target larger audiences and get more profit in the long run.
At the same time, however, modern web design approaches eliminate the need to create separate versions of mobile websites. It has become much more convenient and cost-effective to launch projects that will work great for all types of mobile and desktop devices at a time. This is where website builders certainly come in handy. These services are specially created to help users build high end projects that will display great on mobile devices, irrespective of screen types, sizes and resolutions.
When it comes to the development of mobile-friendly websites, it’s crucial to pick the right web building tool that will help both newbies and web design experts complete the task on their own. Let’s review the most popular systems you can choose from.
Website builders included into the list are the best niche representatives that make it possible to start and manage mobile-friendly websites. They provide multiple features and tools required to launch these projects, yet each of them comes with certain pros and cons that make them stand out from the crowd. Which service will work better for your project? Read on to find that out.
1. SITE123
| Product Name: | SITE123 |
| Official Website: | site123.com |
| Number of websites: | 60,203 |
| Complexity: | Easy |
| Mobile Optimization: | Yes |
| Free plan: | Yes |
| Paid plan: | From $10.80/mo |
SITE123 – is a free mobile friendly website builder that lets you start any project without a single line of code. All websites launched with the software are responsive by default and can be browsed on any desktop and mobile device, including tablets. This is one of the most crucial features that make the system a worthy choice for all user categories. Other distinctive advantages of the website builder include:
- Free Responsive Templates – All SITE123 templates available in its catalog are free and responsive right from the start. You don’t have to create separate versions of the same website to make it display well on mobile and desktop screens. Instead, you just have to select a theme and modify its sections to enjoy the ready-made project in almost no time. The preview feature allows seeing the way your website looks on different types of screens, including mobile devices;
- Quality Mobile View Customization – The system allows customizing each website page and section in detail, including the mobile view of your project. It is up to you to modify the elements, colors, styles, fonts as well as the overall website structure. If there is anything you don’t understand, the software will provide hints on any stage of the customization process;
- Multilingual Support – The platform comes with multilingual support that makes your websites created with it available in several language versions. Mind that this concerns both desktop and mobile website types, which is very convenient for users from different countries browsing the project even on the go;
- App Market – SITE123 grants access to multiple add-ons and widgets available in its built-in App Market. Their integration is smooth, quick and hassle-free, while all the add-ons you will select for your website will be compatible with its desktop and mobile versions;
- Logo Maker – With SITE123, you have an opportunity to design and integrate a logo in your website to promote your brand popularity and to make it more recognizable on the web. The logo you create will display in all versions of your project – both desktop and mobile;
- Form Builder – Online form creation/integration is as simple as logo design here. The system comes with a form builder that allows creating and adding the required forms to your project within a few minutes. These forms will be accessible via mobile and desktop devices to let you reach the required objectives.
Cost: SITE123 has distinguished itself both as a simple and cost-effective website builder. With its free plan (which is never-expiring, by the way), everyone can explore the software and even practice web design skills, if required. To go live with your project though, get ready to upgrade to one of the premium plans. Their cost starts at $10.80/mo.
2. Wix
| Product Name: | Wix |
| Official Website: | wix.com |
| Number of websites: | 10,400,393 |
| Complexity: | Very easy |
| Mobile Optimization: | Yes |
| Free plan: | Yes |
| Paid plan: | From $22/mo |
Wix – is the mobile-friendly website builder. All the projects launched with the system are professional, full-featured and absolutely customizable, which allows browsing them on all the devices without any exception at all. The platform is intuitive and simple for all users, no matter what web design expertise and coding skills they have. Here are the main Wix features that contribute to better mobile optimization of websites created with the system:
- Mobile Editor – The website builder comes with the built-in mobile editor that allows customizing mobile website versions with a few clicks without impacting the desktop project view. Users may choose drag-and-drop tools available in the dashboard to quickly optimize their website for tablets and mobiles. There is an opportunity to resize, relocate, hide and display various items to make them fit your mobile website layout.
- Wix Chat for Mobile – The system offers a useful Wix Chat for Mobile App, which lets website owners answer the questions of their users from mobile devices. That’s a handy option for those users, who spend most of their time out of their offices and don’t have access to desktop computers. Having an opportunity to interact with their clients on the go may increase customer loyalty and satisfaction rate.
- Mobile-Ready Templates – Wix has a stunning collection of designs, which are optimized for mobile viewing and customization right from the start. The collection of Wix templates encompasses over 800 themes, which are sorted by industry and absolutely free for everyone. Mind that the system follows the “absolute positioning” principle and, thus, does not allow switching between the designs in the middle of the website customization process.
- Wix App Market – The system makes it possible to choose and integrate dozens of free and premium widgets available in its App MArket. All of them are compatible with mobile and desktop website versions and display great on all types of devices.
- Free Mobile Apps – Wix has a collection of mobile applications that are free and can be used to manage all types of websites via adding posts, uploading products, editing web page structure, adding media content etc. All in al, there are around 350 items in the app store.
- Wix Owner App – This is a mobile app for Android and iOS that lets you communicate with customers, add photos, products, blog posts and other items.
Cost: Wix is one of the most affordable website builders as it offers several plans to fit various niches and user requirements. The system has a completely free plan, which doesn’t have any time limits and lets users test the entire functionality of the service.
At the same time, free Wix subscription has several functionality restrictions, which prevent you from getting the most out of your website performance. These include a limited amount of disk storage space, ad banner, Wix subdomain etc.
To get rid of these demerits, you’ll have to upgrade to one of the paid plans available in two types of subscriptions – Website and Business/eCommerce. The most affordable Website plan will cost you $22/mo, while the cheapest Business subscription currently costs $27/mo. The website builder also offers regular discounts and special offers to boost customer loyalty.
There is also a chance to cancel the subscription and get a full money refund within 14 days after the sign up, if there is anything you are not satisfied with. In this case, all the submitted content will be preserved, but your website will be downgraded to the free subscription.
3. Hostinger Website Builder (ex.Zyro)
| Product Name: | Hostinger Website Builder |
| Official Website: | hostinger.com |
| Number of Websites: | 37,766 |
| Complexity: | Average |
| Mobile Optimization: | Yes |
| Free plan: | Unlimited |
| Paid plan: | From $2.79/mo |
Hostinger Website Builder (ex.Zyro) – is an AI website builder for mobile websites and one of the cheapest web design platforms for all user categories. Due to its advanced Artificial Intelligence web design approach, the system ensures an easy, hassle-free and intuitive process of website development. To get started with a new project, you just have to pick a design, add content and wait until the system creates a website for you. This is done in the automated mode. The major Hostinger Website Builder advantages are as follows:
- Responsive Templates – The software has quite an extensive template collection, which currently encompasses over 100 themes. They are compatible with desktop and mobile devices as all the designs are mobile-optimized by default. The templates are free and divided into several categories to simplify users’ choice. Additionally, there is an opportunity to create a website from scratch here, if you cannot find a suitable theme;
- eCommerce – With Hostinger Website Builder, you can set up a web store, using one of eCommerce templates available in stock. Within a few minutes, you will be able to customize a full-fledged digital shop, managing the project from desktop and mobile devices to sell products worldwide;
- Logo Maker – Hostinger Website Builder Logo Maker allows designing your project logo to make it stand out from the crowd. It is up to you to pick and use tools/features available in stock to create a truly personalized project logo;
- AI Tools – Powered by Artificial Intelligence, Hostinger Website Builder allows using a number of integrated AI tools to simplify the process of website creation/customization for all user categories. These include AI Heat Map, Slogan Generator, Business Name Generator and more;
- AI Writer – This tool automatically generates SEO-friendly content for your website, which will be available on mobile and desktop devices to enhance project positions in the search engine results;
- Powerful Integrations – The website builder allows selecting and integrating responsive widgets, add-ons and special elements that are compatible with desktop and mobile website versions. These include Google Maps, image/video galleries, CTA Buttons, online forms and many more.
Cost: Hostinger Website Builder is an affordable AI website builder, even though it doesn’t offer a free plan/trial. The cost of premium subscriptions available in stock will fit any budget. Users may choose from several paid plans. The cheapest of them will cost you $2.79/mo only. If you are not satisfied with the terms of the selected plan, you can cancel the subscription during 30 days to get the money back.
4. Squarespace
| Product Name: | Squarespace |
| Official Website: | squarespace.com |
| Number of Websites: | 4,685,107 |
| Complexity: | Medium |
| Mobile Optimization: | Yes |
| Free plan: | No, free 14-day trial |
| Paid plan: | From $12/mo |
The Squarespace – is the all-in-one web building tool, which enjoys global popularity and makes it possible to start personal and business web projects. The WYSIWYG software is a nice pick for beginners and web design professionals as it lets everyone control the entire process of website development. Awareness of coding basics is not a must here. All websites started with the system are responsive by default, which eliminates the need to create separate desktop and mobile website versions. The most outstanding Squarespace features are listed below:
- Responsive Templates – Squarespace templates are free and customizable. They support responsive layout and look impressive both on desktop and mobile screens. The website builder has a convenient drag-and-drop editor, which lets you select, drag and drop website elements in any required order to form a certain web page layout;
- Mobile Website Set Up/Customization – the website builder has two breakpoints – PC (for large screen devices) and mobile (for tablets and smartphones). To fine tune and customize your project design for mobile devices, you have to switch to the appropriate mobile preview mode to use the editor there. Mind that the desktop version won’t be affected. The header section, by the way, has separate categories of settings for mobile and desktop devices. If you are a business plan subscriber, you will have an opportunity to enable a special info panel for smartphones in order to display phone number email, business address, schedule etc.;
- Squarespace Mobile Apps – Along with the standard Squarespace application that lets users manage their websites from mobile devices, users have access to several specific products, such as Unfold App (for creating/posting stories in social networks), Acuity Scheduling App (for easy business management, online scheduling, calendar synchronization etc.) and Video Studio App (a video editor working on iOS);
- Multilingual Support – The system comes with multilingual support that makes it possible to set up websites in several languages. They display great on desktop and mobile devices;
- Logo Maker – The tool allows designing and integrating logos in any web project (either personal or business) to ensure quality brand presentation, irrespective of the device used.
Cost: Squarespace offers moderate pricing policy. It doesn’t have a free plan yet there is a free trial that extends for 14 days. The cost of premium subscriptions starts at $12/mo and increases with regard to the tools, services and terms included in other plans.
5. Elementor / WordPress
| Product Name: | Elementor |
| Official Website: | elementor.com |
| Number of Websites: | 11,069,565 |
| Complexity: | Medium |
| Mobile Optimization: | Yes |
| Free plan: | Free WordPress plugin |
| Paid plan: | From $49/year |
Elementor – is a simple-to-use mobile website builder plugin that can be integrated into WordPress websites to make them suitable for further mobile optimization and customization. It doesn’t take much time and effort to integrate the plugin as the process is pretty understandable even for beginners and takes a few minutes only. Plugin installation doesn’t imply any HTML or CSS skills, which is another benefit for most users. Among the features that make Elementor a worthy mobile-friendly plugin, the following ones are the first to mention:
- Perfect WordPress Compatibility – Elementor is a WordPress plugin, which means that it is fully compatible with all the extensions, designs and plugins the Content Management System offers for quality website customization. Just pick the theme you like to customize (either free or paid) and go ahead to integrate Elementor to get access to its multilingual tool and other advanced features.
- Pop Up Design Customization Tools – The plugin allows using the entire set of its advanced customization tools, which are intentionally designed for the development of different types of popup forms. These include sales banners, capture forms, Hello bars, announcements, email subscribe forms and many more.
- Advanced Visual Editing Options – With Elementor, you can make use of the advanced visual editing options for smooth and easy mobile website development. It’s possible to deal with inline project editing by means of adjusting the positions of blocks and sections on a page. Whatever edits you make, they will be displayed on the screen in the live mode to let you see the result before the publication.
Cost: Elementor is a free WordPress plugin, which can be downloaded and integrated without any extra financial investments at all. Free Elementor mode, however, is devoid of multiple features that can improve the performance of your mobile website in the long run. To get access to the entire set of features the plugin offers, upgrading to one of its paid plans is a must. The cost of paid subscriptions starts at $49/year.
6. Weebly
| Product Name: | Weebly |
| Official Website: | weebly.com |
| Number of websites: | 1,725,861 |
| Complexity: | Medium |
| Mobile Optimization: | Yes |
| Free plan: | Yes |
| Paid plan: | From $5/mo |
Weebly – is a modern mobile-friendly website builder, which distinguishes itself due to its strong eCommerce focus, simple and intuitive web design approach, affordable pricing and abundance of features that make it possible to start professional desktop and mobile websites, even if you are not a web design pro. The platform comes with a drag-and-drop editor and it also offers a code embedding feature to get a truly high end result. Have a look at some of the most remarkable Weebly highlights now:
- Integrated Mobile-Ready Designs – The website builder comes with a set of mobile-optimized templates you can customize with regard to your needs. This is how you can create a project that will adjust to all mobile screens and resolutions. All the submitted content, design elements and navigation process automatically rearrange to match desktop and mobile devices.
- Mobile Website Builder – Weebly comes with a quality mobile version, which lets you quickly build mobile websites for Android and iOS. That’s a handy feature for those users, who face the need to manage their websites on the go and don’t have regular access to their desktop computers.
- Drag-and-Drop Mobile Editor – The platform makes the process of website editing simpler and more convenient due to their integrated drag-and-drop visual editor. It helps you accurately customize mobile-friendly websites, using an advantage of previewing the final website version before its publication.
- Mobile Apps – Weebly makes it possible to launch and manage web projects from any location by using its mobile applications designed for Android, iPad and iPhone. Their use allows controlling your project 24/7, tracking the stats, editing websites etc. This is applicable to eCommerce projects as well. You will be able to set up and manage digital stores in the mobile mode, sell products via mobile devices, create/customize product galleries, accept online payments/orders etc.
Cost: Weebly offers moderate pricing policy that fits the budget of all user categories. There is a free plan that extends for an unlimited period of time. It, however, has several restrictions (limited disk storage space, ads, no access to eCommerce features, Weebly subdomain etc.), which don’t let you use the entire feature set of the platform to get maximum exposure. To avail the entire range of Weebly advantages, you’ll have to pick one of its paid plans. Weebly currently has premium subscriptions for standard websites and for online stores. The most affordable plan for a simple website will cost you $5/mo, while the price of the most cost-effective eCommerce subscription constitutes $12/mo billed annually.
7. Mobirise
| Product Name: | Mobirise |
| Official Website: | mobirise.com |
| Number of Websites: | 367,147 |
| Complexity: | Easy |
| Mobile Optimization: | Yes |
| Free plan: | Free Software |
| Paid plan: | Hosting and extensions |
Mobirise – is an offline mobile-friendly website builder software, which is initially meant for users with little or no web design experience. The system comes with a drag-and-drop editor that lets you create any website type, style and layout. As a downloadable offline software, Mobirise requires installation, which is completed automatically and takes a few minutes only. As soon as the software is installed, you can proceed to your website development and customization. The platform allows starting desktop and mobile websites out of the integrated set of ready-made content blocks. Here is the list of the major Mobirise features that make it a worthy choice for building mobile-friendly projects:
- AMP Website Builder – Integrated AMP (Accelerated Mobile Pages) website builder is one of the distinctive highlights of the platform. This is the open-source tool, which is used to improve and speed up the way your website performs on various mobile devices. The tool provides smooth and fast loading and further work of your project, appealing content display and effective SEO optimization. No programming skills are needed to reach these goals, while working with Mobirise.
- Mobile-First Approach – There is no longer the need to worry about your website mobile optimization. With Mobirise, your project will automatically resize to any device screen and resolution.
- Pre-Designed Content Blocks – Unlike many standard website builders, Mobirise doesn’t offer typical templates yet it allows choosing and integrating multiple ready-made content blocks, which are also mobile-optimized to fit your website in the best way possible. You can choose from over 162 demo pages and more than 5500 blocks to design your own website layout. Some of these include pricing lists, data forms, customer testimonials, lightbox galleries, sliders, videos/images, headers, footers, Google maps and more.
- High End Mobile Optimization – Based on the Bootstrap 4 framework, Mobirise makes all its designs mobile-optimized by default. There is also a chance to preview the way your project looks on desktop and mobile devices to make the required edits before the final publication.
Cost: Mobirise is a free software, which doesn’t offer any subscriptions or trial versions at all. The website builder, however, has a collection of paid designs ($49 for each theme) and extensions (their cost ranges between $39 and $69). To save money, it is possible to purchase a complete Mobirise Kit, which costs $149. Additionally, you’ll have to pay for website hosting and domain name as the platform doesn’t offer any integrated hosting from the start.
8. Duda
| Product Name: | Duda |
| Official Website: | duda.co |
| Number of websites: | 1,155,840 |
| Complexity: | Average |
| Mobile Optimization: | Yes |
| Free Plan: | Free 14-day trial |
| White Label Cost: | From $14/mo |
Duda – is a website builder for mobile devices, which delivers a bunch of out-of-the-box design customization features and tools to create various types of web projects. As a modern multifunctional platform, Duda works great for all user categories – from newbies to pros website designers. It has much to offer to each subscriber without requiring coding knowledge. With Duda, you can set up mobile-ready websites (and even mobile apps) in minutes. This is what the software has to offer:
- Easy Website Editor – Integrated Duda editor lets you preview the way your project looks on mobile and desktop screens, offering an opportunity to make edits when required. The editor comes with built-in design tools, multiple widgets, mobile-oriented tools, widget builder, pre-designed templates, SEO features etc.;
- Multilingual Support – The website builder makes it possible to create multilingual mobile websites available in 55 languages. These websites are SEO-optimized and they are also easy-to-manage. If you have programming skills, you’ll have a chance to access the code of every website page to individually make more advanced language settings there;
- eCommerce – Duda allows launching digital stores featuring seamless mobile optimization and advanced performance. The software provides powerful eCommerce SEO settings, built-in tools for enhanced website load speed, payment/shipping options product management solutions and other advantages;
- Mobile-Ready Templates – The website builder offers an impressive collection of designs, which are mobile-optimized by default. You can pick from hundreds of templates divided into niche categories, which can be customized with regard to your project specializations and personal needs. Template switch option is enabled here as well, which is another advantage of the website builder. There are also ten black designs that are free to customize. The preview feature is at your service here as well.
Cost: Duda is not the cheapest website builder out there yet its features and design customization tools are worth the investment. The system offers a 14-day free trial that lets you explore its functionality in detail. Upon the end of the trial period, you’ll have to choose a suitable paid subscription, the cost of which starts at $14/mo, if billed annually. Additionally, there is an opportunity to order your own subscription, using the Custom Package. The team of Duda developers will help you find a personalized solution with regard to your project/business requirements.
The Bottom Line
Having a mobile-friendly website is a must for any website owner, who has long-lasting goals and really intends to effectively promote a project. Websites that are easy to access both on desktop and mobile devices generally help target more users, generate more traffic and finally make profit.
Using a website builder without integrated mobile support is impossible, if you wish to reach all the objectives listed above. These systems are specially created for all user categories to enable them to start different types of mobile-ready projects. When it comes to mobile website development, the choice of the best platform should be based on the tasks you set.
- SITE123 is the simplest free website builder for beginners and web design experts;
- Wix is the all-in-one website builder that will perfectly work for any type of project;
- Hostinger Website Builder is an advanced website builder powered by Artificial Intelligence;
- Squarespace is the all-in-one website builder that allows starting projects, which display great on desktop and mobile devices;
- Elementor, in its turn, is a worthy option for WordPress users, who hope to design a mobile website with a quality CMS plugin;
- Weebly is a good solution for users, who expect to start mobile websites with deep customization options;
- Mobirise will be a smart choice for beginners willing to create a mobile-ready project with offline software;
- Duda is the best pick for quick mobile website creation.
What system matches your personal mobile website development needs? Just consider your goals and make the choice that fits them most.
