The launch of a medical website is a great idea, if you aim at popularizing your medical practice on the web. A website may become a place, where your potential clients will avail all the required information they might need to improve their health condition.
Having a website of this kind also makes it possible for the owners to withstand the niche competition that becomes more severe with every passing year. Otherwise, you run a risk to overlook a perfect opportunity to drive new clients. According to statistics, around 80% of users go online when searching for health information and you are bound to have a website to offer them.
As far as the medical services are versatile, all medical websites differ from each other as well. It’s up to you to decide what content to add to your website to make it the most informative. However, there are several must-have elements your medical website cannot go without:
Online Patient Forms. These forms can be versatile, starting with sign up forms and up to online appointment schedule forms. Simplify your patient’s life by offering them an opportunity to register and schedule their visits without the need to go to your office. Make these forms easy to find and always make sure they are working well.
News and Alerts. Updating the news and posting important alerts that are related to your medical practice will make your patients feel confident about your engagement into the community life. This will also contribute to the higher ranking of your website in the search engines.
Forum and Blog. With over 80% of users looking for the medical info online, adding a forum and blog sections seems to be a smart idea. This is the best way to provide your patients with health-related articles and enable them to participate in the discussions.
Services. Make your patients aware of the list of medical services you are ready to offer them. Don’t forget about the price list and insurance information (if any).
Online Consultant. Availability of the online consultant is a notable benefit for the patients, who need urgent piece of advice or just can’t find the required info at your website.
Contact Info. It makes sense to display your contact info on each page – both in the top corner and in the footer. There should also be a separate Contact Us page containing your address and maps, telephone number, social network account, a feedback form etc.
When it comes to building or re-designing your site, it’s important to choose the right way to do that. Using a website builder is a better option as compared to hiring a web designer (and it’s more affordable as well!).
Modern website builders are powerful enough to provide you with the required set of options and features to build a functional and appealing medical website. You just have to choose between a specialized and a universal platform prior to designing your website.
There are dozens of specialized web publishing solutions for almost every type of business out there, which are exсlusively geared towards building healthcare-related websites. Such web services are undoubtedly a great place to build a medical website, but they can be too expensive for an independent practitioner.
If you don’t need all the bells and whistles that niche website builders can offer today, then Wix or uKit could be a great pick. Though these are not specialized medical site builders, they offer enough tools to set up a professional-looking healthcare website. Let’s have a closer look at both of them now.
Wix – The Best Medical Website Builder
For all those users willing to launch a medical website, Wix is ready to offer a nice set of tools and features that can boost the reputation and popularity of the business. Apart from the versatile gallery images, Wix Apps Market options, mobile optimization opportunities and other impressive and valuable features, Wix provides a huge selection of industry-specific and mobile responsive templates, including those for medical specialists. These are the templates for dentists, nutrition expert, laser surgeons, pharmacies, medical clinics etc. all of them are customizable and can be edited to your liking.
Having browsed through the health template section, you will be impressed by the selection of themes you are offered. The choice will depend upon the type and specialization of your medical business as well as on the services you provide. Whatever template you pick, take your time to customize it to your liking to rest assured you’ll avail the desired result.
uKit – The Easiest Service to Create Medical Website
uKit is a pretty nice alternative to Wix and it’s also a bit simpler. The simplicity of this WYSIWYG website builder doesn’t mean, however, that you won’t be able to design an effective and functional medical website. This depends upon the type of the website you need, the specification of the business you run and the objectives you set.
When browsing through the medical template gallery of the service, you’ll be able to choose the one for a medical laboratory, clinic, health care organization, dentist, pediatrician, aesthetic cosmetologist, private psychologist and more. Pick the one that suits your business most of all and customize it as you wish.
With a rich selection of health-related templates, building a medical website with uKit seems to be an easy and engaging experience. You don’t have to be a web design pro to launch a website that will meet your business needs. Just pick a template you like and customize it with regard to your preferences and requirements to avail a full-fledged medical website.
Launching a website is a meaningful step in your business advancement. The use of a website builder helps make the process simpler and more affordable, but effective and engaging as well. These platforms allow reducing the amount of time needed to design a medical website, thus eliminating the need to hire a professional web designer.
If you need a medical website that will be both powerful and attention-grabbing, then Wix is your number one choice. With an assortment of industry-specific templates and versatile customizations tools, it allows making a website that will stand out from the crowd. uKit is a simpler alternative to Wix, but it also provides great web design options. Whatever choice you make, the result will be worth your effort and time!