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Jimdo vs Squarespace

Jimdo and Squarespace, being two of the most popular DIY website building platforms, might look alike, as they attempt to achieve the same goals: help you create professional-looking websites in a fast, easy and affordable way and empower designers to build unique sites for their clients without having to rely on developers for assistance.

Despite the shared mission, the two have subtle differences that could be decisive for your new website. So, in this comparison research we’ll focus on answering the most pressing questions – what’s the difference (in pricing, ease-of-use, performance etc.) – rather than providing in-depth analyses of these site builders.

1. Ease of Use

  • Jimdo. As a fully drag-and-drop site builder, Jimdo is very easy to use, whether you’re arranging images, editing text or adjusting slideshows. With Jimdo’s WYSIWYG editor you know exactly what your site is going to look like when published before it goes live.

    Jimdo Editor

    Behind its user-friendly visual interface, Jimdo is a powerful platform that has some great hidden capabilities. The improved editor of Jimdo, for instance, lets you make sitewide changes to all the elements of a certain type with one click (rather than changing all the elements manually, one by one).

    If you need to change an indivual element without influencing the entire website, simply turn the Style by element toggle on. The Visual Editor is another feature worth mentioning. It helps you easily edit you graphic content within website builder.

    Being a website builder meant for users with diverse web building expertise level, Jimdo has recently decided to introduce an advanced tool developed with the needs of new system users in mind. Dolphin is super easy for everyone. Whether you are a non-tech savvy user, who has no web design skills or a proficient web developer willing to get a simple site in less than no time, Dolphin is always at your disposal.

    The Dolphin offers a number of simple questions regarding your business details, industry, website preferences etc. to further design a website that will meet your needs and requirements with maximum details. The website comes with the ready made content that can be replaced with your own business info. If you have any social network accounts, you can connect them to your website, which is under construction, to let Dolphin automatically integrate the content available there into your website. Dolphin makes the process of web creation super easy and effective!

  • Squarespace. Squarespace is a bit more complex. Personally I am not a fan of their editor as the interface isn’t as intuitive as in competing services. It’s certainly stylish and more usable than its previous version (Squarespace 6), but it still has a learning curve. But that’s a matter of taste.

    Squarespace Editor

Jimdo vs Squarespace. Jimdo offers a real WYSIWYG editing experience, making it easy for anybody to edit the site’s look. Squarespace’s interface is more sophisticated. Newbies will certainly find Jimdo easier.

2. Feature Set and Flexibility

  • Jimdo. Jimdo’s best features are eCommerce and blogging. It’s a great choice for e-retailers who want to create and maintain a webstore independently. Both the eCommerce system and built-in blogging engine are highly customizable.

    eCommerce: multiple payment options, tax and shipping options, custom salutation and email confirmation/completed checkout messages etc.

    Jimdo item editor

    Blogging: the blog feature has two parts: blog posts and blog display. The articles you write will appear where you add the blog display element. You can add multiple blog display elements to your site; for example, you can display news posts on your News page, and events posts on your Events page. All you need is to properly label your posts.

    Jimdo blog editor

    Other blogging features include comments, post status (draft/public), post date and time, tags and more. You can add multiple elements to your posts: images, downloads, videos, and even store items.

    SEO. Jimdo lets users override the automatically generated URLs, set up URL redirects, and specify the description and title meta tags.

  • Squarespace. Squarespace is very flexible. Its main advantages are handy import-export options; blogging; eCommerce; multiple contributors and more. Squarespace also has an offer for developers – a separate platform where they can modify Squarespace websites from the opening doctype tag to the footer. Now let’s take a closer look at these features:

    BloggingSEODeveloper platformExporting and importingeCommerce
    Scheduled posts, Google Author Rank (built into member profiles), geo-tagging, multiple author support, and more.
    Automatic tagging for images, clean URLs, canonical tagging, the ability to add page-specific meta tags.
    Git, JSON access, SFTP access, automatic script combo-ing, LESS.css and more.
    You can import blog content from WordPress, Blogger, Tumblr, or Posterous; import commerce content from Shopify and BigCartel; import images from external websites and Smugmug. You can also export content to WordPress.
    Digital and physical goods, flexible product variants, coupons, post-checkout code injection (you can track customer activity using a marketing pixel), mailing list integration, and more.

    Both website builders offer free mobile applications to manage, update and monitor websites built on their platforms.

Squarespace vs Jimdo. Jimdo’s eCommerce is supported worldwide, while the full-featured Squarespace Commerce is currently available only for users in the U.S., the U.K. Canada and some other 7 countries. If you reside outside these countries and eCommerce isn’t decisive for your project, then Squarespace seems like a better choice, as it leaves more room for customization. But this will only work for those who know a thing or two about coding.

If you don’t need all those advanced bells and whistles, then Jimdo is also a decent pick.

3. Designs

Design Comparison Chart

Number of Themes:1667
Theme Import: NO NO
Visual Editor: YES YES
Theme Change: YES NO
Mobile Optimized: YES YES
  • Jimdo. Jimdo offers neat, professional-looking templates that are optimized for mobile/tablet viewing from the start. When your site is ready, you can switch the template without losing any of your content. For advanced users, there’s an HTML/CSS template editor.

  • Squarespace. Squarespace themes look modern and created with passion. These are some of the best templates compared with the competition. Squarespace templates are also switchable and fully responsive.

    Most templates have a unique design for mobile device. It translates the template’s interactive features into a more mobile-friendly interface that uses readable fonts and collapsible menus, among other solutions that cater to touch gestures.

    This design (called ‘mobile style’) is enabled by default, but you can disable it on most templates if you want. To preview how your site looks on phones and tablets, try the Device view option in the control panel.

Jimdo vs Squarespace. Squarespace templates are minimalistic and clean, and Jimdo offers more standard solutions. We find both collections very good. It all depends on your needs and your taste.

4. Customer Support

  • Jimdo. Jimdo has an extensive knowledge base and a YouTube channel offering helpful tutorials and crash courses. If you can’t find the answer in the knowledge base or FAQ, you can contact one of the experts via email or live chat. Here’s an example of a Jimdo crash course:

  • Squarespace. Squarespace has help and support buttons nearly on every page. With a Community-driven forum, one-on-one workshops and support via email and live chat, Squarespace has one of the most reliable support systems out there.

Squarespace vs Jimdo. Both website builders offer enough help resources, but Squarespace goes beyond that. They offer one-on-one workshops that take place in their Customer Care offices in New York every third Saturday of the month. The workshops are open to anyone who’s interested, including long-time, new, and potential Squarespace users.

5. Pricing Policy

  • Jimdo. Jimdo’s Basic plan is free. Once you’re ready to publish using a custom domain name, select one of two pricing plans that range from $7.50/mo to $20/month. Hosting is included.

  • Squarespace. Squarespace offers paid plans only ranging from $12/mo to $40/mo. You can try Squarespace free during a 14-day trial. All annual plans include a one year of free domain name registration.

Pricing Options:✔ Pro ($7.50/mo);
✔ Business ($20/mo).
✔ Personal ($12/mo);
✔ Business ($18/mo);
✔ Basic store ($26/mo);
✔ Advanced Store ($40/mo).
Features:✔ Mobile Optimized;
✔ SEO Features;
✔ Unlimited Storage;
✔ Unlimited Bandwidth.
✔ Free Domain Name;
✔ SSL-Certificate;
✔ 24/7 Support;
✔ Unlimited Disk Space and Bandwidth;
✔ Mobile-Friendly Website.

Jimdo vs Squarespace. Jimdo’s deal seems more attractive, as its fully-featured experience is cheaper. Nonetheless, Squarespace’s offering is also reasonable, as it provides more features within its Business plan. It all depends on whether you need all those add-ons.


If you want to build a website independently, from start to finish, both Squarespace and Jimdo will enable you to do so. The key difference between the two platforms, in our opinion, is the ease of use (Jimdo is easier) and included features.

Squarespace is more complicated but offers lots of advanced features you won’t find in Jimdo. If these add-ons are determining for your project, then your best choice will be Squarespace. But if you don’t plan to use them, then it makes sense to go with a more affordable and easier solution – Jimdo.

Overview Comparison Chart

Ease of Use:
Customer Support:
Overall Score:
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