Since its first beta version released in 2011, IM Creator has become a full member of ‘website builders’ club. The company and it’s product appeared to be very successful, as I see it, mainly due to its clear positioning statement, beautiful templates and dead simple editor.
Like any serious website builder, IM Creator has a full set of all features that allow to create perfect websites, and we’ll discuss them in detail below. But all in all the site builder is a joy to use. Today I invite you to join me testing IM Creator, a simple, elegant and affordable website builder. You’ll love it.
#1 Ease of Use
It’s super easy. Their editor is very well thought out and makes it nearly impossible to get lost. You don’t even have to sign up to start creating your website: just pick a theme and start editing it. Only when you want to save changes, you’ll be asked to fill in a basic registration form.
Whether you’re adding or arranging your site pages, or uploading content, or adding a widget – all is done in the WYSIWYG mode, through the visual editor. Most features are added through drag-and-drop: simply choose an element from the top toolbar and drag it to the page. Once it’s fixed on the canvas, click it to make further edits.
#2 Feature Set and Flexibility
The flipside of the IM Creator’s ease of use is that its feature set is very, very basic. While it allows you to easily design the look of your site, it appears to lack some important business features. Some of these are eCommerce and blogging. If you want to add a blog or shopping cart to your site, the only workaround is to link it with a third-party platform like Etsy, Ecwid or Tumblr. Unfortunately, this scenario will make it difficult to keep your brand’s look coherent.
In other words, IM Creator only works for simple, brochure-like websites. It does allow you to add and adjust various widgets/design elements including slideshows, galleries, SoundCloud, Twitter feed, Facebook comments etc., but it doesn’t go beyond that. Also, there’s no way to access your site’s HTML/CSS.
If you have a specific design in mind, and you think that using ready templates is cheating, you can start your IM Creator website from a blank canvas. In case you need some inspiration, then choose one of their beautifully designed themes.
IM Creator has some of the most beautiful templates in the industry. Their themes are highly customizable – you can edit just about anything in them. There are standard and mobile themes.
#4 Customer Support
IM Creator offers a printable manual, ‘How-to’ articles and email support. There’s also a company Blog covering various topics on website design, optimization and promotion.
#5 Pricing Policy
There’s a free never-expiring version of the platform and only paid package. With a free version you’ll receive you website with URL like http://www.i-m.mx/username/sitename/, that is quite convenient to test how your website runs. The price of paid package differs depending of the period you want to subscribe. The cheapest monthly payment is $5.95/mo when you decide to subscribe for a 3 years. The highest – $9.95/mo with a half-year subscription.
The main key features of the IM Creator paid plan are unlimited hosting, space and bandwidth. It means that you can create websites with huge amount of media files. You will also receive Google Analytics integration to track main website’s metrics, advanced SEO options and custom email address (that is a must for business today). Though if you’re unsatisfied with your site you can use 14-days moneyback guarantee option.
If you’re an advanced user and want to customize things by coding, IM Creator will not let you do that. Its feature set is very basic.
IM Creator Review: Conclusion
IM Creator is a dead simple website builder suitable for creating online portfolios and simple 5-page corporate websites. It’s very intuitive and offers an impressive library of modern templates including mobile-optimized ones. However, it lacks many important options, such as blogging, eCommerce and advanced customization.