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How to Use Wix Website Builder

How to Use Wix Website Builder

Wix – is the all-around website builder, which has gained worldwide popularity and became the leader of the modern web design niche. High demand for this service is mostly explained by its ease-of-use and convenience that do not compromise with functionality and advanced flexibility.

The feature set of the system is versatile and extensive enough to come up to the needs of all user categories – from first-timers and up to professionals. There is no need to learn a line of coding to start working with the system – so intuitive it is. If you sincerely intend to use Wix website builder, it’s high time to find out how to use the feature set of the system to get the most out of its performance. Let’s get started.

For Whom Does Wix Work Best?

Wix is a scalable, flexible and high end solution for diverse web design needs. It’s crucial, however, to specify those user categories that will benefit from using the service most of all.

Actually, it’s close to impossible to outline a certain category of users, who are highly recommended to pick Wix for their web building needs. As an all-in-one service, Wix can provide anyone with the required feature set and functionality. It is user-friendly and simple enough to be chosen by newbies, who have little or no web design experience yet wish to launch a professional project on their own. Likewise, Wix comes with an advanced feature set, which will work great for experienced web developers, freelancers and even web design agencies that are involved in professional website development or create custom made projects for clients on a regular basis.

Wix Editor

Rich collection of niche-specific templates, powerful design customization tools, versatile approaches to the website editing process, availability of apps and integration options make Wix a perfect choice for each and every user, who has an intention to start a project that will eventually stand out from the crowd. Web design skills are optional here, but if you have them, you’ll certainly be able to use them to the advantage and avail high end results in the long run. The conclusion is: Wix is great for everyone and it really is!

See also: Wix Review.

How to Use Wix – Expert Recommendations

To get the most out of the website builder and its functionality, you have to mind the following recommendations:

  1. Obligatory Connect the Domain Name. All premium plans come with custom domain name connection. This is a must-have element of any successful website. You can use the subdomain, while testing the service, but you won’t go without a unique domain name when deciding to develop and promote your project.
  2. Upgrade to Paid Subscriptions. When upgrading to one of the paid subscriptions, you’ll have a chance to save big with Wix. The website builder takes care of its clients’ convenience and satisfaction and, thus, it regularly issues coupon codes, discounts and special offers that make it possible to get the advanced plan at reduced cost. In some cases, Wix allows saving up to 50% of the initial cost of the plan. These discounts are most often applicable to eCommerce and Unlimited plans, which enjoy the utmost popularity.
  3. Use Professional Assistance. Whether you are short of time or just feel that you lack web design skills, you can turn for the system web developers for help. They will develop a turn-key ready website for you.
  4. Explore Wix Arena. This is the top destination for freelance web designers looking for clients. The designer community helps share web design expertise, find new orders, exclusive offers from the website builder, premium support and other privileges.
  5. Contact Customer Support. Even if you don’t know how to use the system or you have the desire to find out more about its strong points, customer support service is always at hand. Apart from the community forum, Support Center, Knowledge Base, how-to videos and email support, each element you can edit comes with a question mark, providing a hint on its implication. This notably simplifies the web design process.

Spheres of Application

Apart from hundreds of mobile-ready and fully-customizable templates that cover nearly all the imaginable web design needs, the website builder also stands out from the crowd due to its toolset and feature list. Wix could be the ultimate solution, depending upon the objectives and expectations you have.

Do you plan to promote your business online and need a website to reach the target audience? Or, probably, do you have an old website, built with WordPress or any other CMS and it became hard to operate with it? Wix is a great tool to start and manage impressive business websites. Its advanced Ascend feature, business designs, marketing and promotion tools (email marketing, appointment bookings, subscriptions forms, social media integration etc.) as well as business widgets make it the leader of the list of business website builders.

See also: Transfer website from WordPress to Wix – a detailed guide on switching.


Wish to start a web store? Wix comes with the integrated eCommerce engine that will definitely have you covered. The system abounds in eCommerce features like integrated shopping cart, multiple payment and shipping options, discounts and promo codes, high end eCommerce designs, inventory tracking tools and more.

Wix eCommerce

Such an extensive functionality will let you sell the unlimited amount of physical or digital products. Mind, however, that Wix is good for small/mid-sized online stores. If you have an intention to create a hypermarket or so, then it makes sense to look for a specialized eCommerce platform.


In case you have an objective to start a blog, Wix can help you with that as well. Due to its integrated blogging platform, the website builder will help you start, manage and update a quality blog to drive user attention.

Wix Blog

What you can do here is adding and editing blog posts, assigning categories for them, scheduling new publications, picking specific blog templates, making social bookmarks, enabling the commenting feature etc. Wix is perfect for blogging and it’s great for newbies willing to organize their first blogging communities.


If you are right about to launch a hotel website, Wix Hotels App will help you get started with ease. This is the all-in-one integrated booking system, which allows running and managing any type of hotel business, be it a vacation, B&B, boutique or apartment rental.

wix hotels

Wix Hotels makes it possible to take hotel reservations 24/7, manage room descriptions and inventory, accept offline and online payments, run multilingual websites, adjust seasonal hotel-related rates and synchronize customer bookings with the Channel Manager. A convenient option is to let clients book hotel accommodation via any device, be it a tablet, a desktop computer or even smartphone. It doesn’t take any coding skills or much time to run a hotel website with Wix – just integrate the app to get started!


Launching a restaurant website with Wix is also super easy – just access the App Market to find and integrate the app that will simplify the task even for a beginner. Wix Restaurants is the all-in-one restaurant management system which encompasses ease-of-use, convenience and functionality. It allows accepting online reservations/orders, creating/updating restaurant menu, receiving payments etc.

Wix Restaurants

Wix Restaurants comprises four parts, all of which are a must for professional restaurant management. These include Dashboard (to adjust restaurant settings, orders and menus), Menus App (to present your own restaurant menu), Orders App (to take online and phone orders) and Reservations App (to make online table reservations). Two latter apps are premium features, which means that they are provided at extra cost.


Whatever event you intend to organize and hold, doing that with Wix Events widget is easy, fast and convenient. The extension is available in the App Market, granting access to the broad range of niche-related features and tools. The widget lets you handle your event parameters, sell tickets and send invitations to guests online, compile guest lists, collect RSVPs etc.

Wix Events

Wix Events allows creating and managing the unlimited number of events, making it possible to sort them out by a number of parameters, namely date, name, type, location etc. Integrating media files is also possible here to boost your event website performance and appeal. You can add photos and videos here as well as promote your project via social media platforms. Managing the events via mobile devices helps enhance their performance, tracking the status and special parameters in the real-time mode.

Finally, Wix works great for all types of personal websites. Whether you run an event website, a portfolio, a landing page or even an online resume, the website builder has much to offer. Its scalability, extensive performance and high end features make the platform a worthy choice for each and every user.

Wix Editor or Wix ADI: What Option to Go For?

Wix has two editors, each of which will be of great value for users. While Standard Wix Editor implies more manual work and even some web design background, Wix ADI is a completely automated tool that will create a website for you. Let’s have a look at both options and their implications right away.

Standard Wix Editor involves the completion of a common web design procedure. You have to pick a template and then manually customize it to get the desired result. Wix will redirect you to the control panel of the editor, which comes with multiple tools and features needed to give your project individual look. It’s up to you to select and apply the desired color palette, experiment with layouts, fonts, styles, backgrounds and other website elements. As soon as you are done with your website design, go ahead to publish it.

Wix ADI Editor

Wix ADI – (Artificial Design Intelligence) is the AI-based tool that uses the submitted information to create a website for you in the automated mode. You don’t have to bother about the choice of colors and main website elements – the system will do that for you. Just provide the data the service requires, while answering the questions and watch the result. If you wish, you can further customize a ready-made project and replace the available content with that of your own.

Thus, Standard Wix Editor is a more preferable solution for those users, who already have an idea of how to create websites and wish to control all the steps of this process on their own. As to Wix ADI, this tool works better for newbies, who are just on their way to professional advancement and wish to gain web design skills and knowledge. Mind, however, that to use the feature, it is desirable to have reliable online business presence like social accounts etc. This is where Wix will be able to get your business-related information. The more – the better.

Wix Highlights and Their Advantages

Wix is one of the most full-featured website builders you can find. The system boasts multiple advantages that work well both for first-timers and web design experts. One of the highlights of the system is an extensive App Market, where you can come across lots of free and paid widgets, add-ons and apps that can be easily integrated into any website – starting from simple portfolios and up to complex feature-rich websites. The choice of the app depends exclusively on your web design needs and website type you plan to launch, be it a restaurant/cafe website, landing page, wedding website, forum and what not.

Wix Bookings

Another highlight of the service – Wix Corvid – is a powerful tool that is used to create web apps without any knowledge of coding basics. It will be of great help to beginners, who wish to diversify their website performance and cut down the entire time of website development. Just explore the interface of the system and start working on your app!

Are you going to start a website to generate traffic or increase the sales volume? Then you should take care of your website load time and this is where you’ll appreciate the advantages granted by Wix Turbo! The tool comprises a set of technologies and features that are geared towards the increase of your website load time. The higher it is – the less the abandonment rate percentage will be and the higher the overall user satisfaction level will become.

When creating a website, it makes sense to remember about launching the mobile version of it right from the start. It’s no secret that the prevailing number of people keep using their mobile devices when browsing the web. If you don’t have the mobile version of your project, your traffic will hardly grow fast. Potential customers may even switch to your competitors, who have the mobile versions of their websites. Don’t want that to happen? Then use Wix Mobile Editor to launch the mobile website version. Mind that the edits made in the mobile mode won’t be displayed in the desktop mode, while those made in the desktop regime will automatically show up on mobile devices. That’s the feature most users should appreciate.

Wix Templates: How to Pick and Use the Best One?

The website builder is such a professional all-in-one tool that it can easily be used to start and manage nearly all types of projects. Just have a look at its template gallery to find out the entire range of high end designs applicable for diverse niches and specializations.

Wix one page templates

Whatever business you focus on and whatever goals you pursue when choosing Wix as the web design tool, you’ll certainly find a template to customize. Even if you don’t, the system will offer you a blank theme so that you could create your own unique website design.

Wix Velo: Best App Building Solution

Each time you get an idea to create a functional application to be further integrated into your project, go ahead to access Wix Velo to successfully complete the task. This is the full-stack app development platform, which makes it possible to create, customize, manage and integrate professional applications into any Wix-powered project. The platform delivers an extensive selection of features and tools, which contribute to effective and convenient app development and does not require any deep coding awareness. However, coding/web design background is still preferable here, especially for users, who intend to start professional applications.

Wix velo editor

Wix Velo lets you automatically add Wix Data to your website, when enabling the feature and even connect your project to any external databases via the use of the External Database SPI option. This is the feature that will ideally come up to the needs of professionals, unveiling the unlimited opportunities to code-aware users. What you should also know about Velo is that the app is incompatible with websites created with Wix ADI. To integrate it and proceed to app development, you will have to convert your project into that with classic Wix Editor first.

Ascend by Wix – Is This the Right Business Tool for You?

As an all-in-one web design solution, Wix has much to offer to contemporary entrepreneurs willing to go online. The owners of business websites can make use of the advanced Ascend tool, which comprises lots of modern business tools all in one place. Ascend by Wix offers over 20 products that work great for marketing, product promotion and SEO optimization purposes.

Wix Ascend

If you decide to establish a business presence, you’ll surely appreciate an opportunity to be able to track your customer behaviour and work out effective ways of boosting user engagement levels. You’ll also be able to optimize the time of communicating with clients in order to invest it into further business development. With this purpose, Wix Ascend offers advanced marketing tools (invoices, workflows, automations, price quotes, tasks and reminders etc.) and communication options (live chat, forms, contact manager, inbox etc.).

Wix Logo Maker

Wish to boost your brand popularity but don’t have a brand logo yet? That’s no problem – use Wix Logo Maker to get the one in minutes! The online design tool is powered by Artificial Intelligence, making it possible to design and customize a professional logo without any deep coding proficiency. When working on your logo design, you can modify its unique parameters, namely color, style, size, text, font etc. What’s important, you’ll get explicit commercial use rights on all the logos created here.

Wix Logo Maker

The tool is completely free for everyone and it’s also stunningly easy to use. The system will generate a few questions related to your business to pick individual logo style and parameters. This will help your business stand out from the crowd, getting the attention of the target audience. If you need diverse logo formats not only for your website, but for social media scouts or even printed use, you’ll be offered to select a suitable package with the required file types.

Pricing Aspects

Wix is moderately-priced and it has several pricing options to meet the needs of all user categories. There is a free plan, which never expires, but the terms and tools it offers are enough to discover and test the feature set of the system. However, newbies may be interested in this option as it enables them to create the unlimited number of websites, thus, practicing and improving their web design skills.

Speaking about paid subscriptions, Wix has several plans for standard websites as well as for Business and eCommerce projects. Let’s have a look at the subscriptions meant for ordinary websites first. Combo and Unlimited plans ($13/mo and $17/mo correspondingly) are great for business websites, portfolios, blogs and personal websites. Pro and VIP plans ($22/mo and $39/mo) will come up to the needs of users looking for advanced building opportunities. They provide an extensive variety of features that are highly appreciated on all the stages of website design creation.

Wix Pricing Website

As to Business and eCommerce projects, Wix offers four subscriptions. Business Basic plan ($23/mo) allows accepting online payments. Business Unlimited plan ($27/mo) contributes to more effective business growth. Business VIP ($49/mo) provides the full suite required for the advanced business promotion. The most expensive subscription is the Enterprise plan ($500/mo) that offers the end-to-end solution to cover all the essential business development and marketing needs. Whatever plan you will go for, the system offers a 14-day refund, if there is something you are not satisfied with.

Wix Pricing Business

Should I Use Wix?

Wix works equally great for non-professional users as well as for those who have years of web design experience. It is a worthy investment for the development of business websites, portfolios, landing pages, simple and mid-sized online stores, blogs and other types of projects. The system also has much to offer to freelance web designers, who decide to use Wix website builder. The platform does not only let them design custom-made projects for clients, but also helps them look for new customers within Wix Arena Community.

Wix stands out from the crowd due to its stunning feature set, exclusive niche designs and moderate pricing policy. Whatever intentions or objectives you have and whatever industry you specialize in, you’ll definitely find templates and features to come up to your needs. Wix is a worthy return for your money investments.


About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person. Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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