Switching from Webflow to WordPress

switching from webflow to wordpress

Have you made up your mind to switch from Webflow to WordPress? The reason for such an action may differ with regard to your current web design objectives, priorities, website type you run, budget and other vital aspects.

In the prevailing number of cases, however, website owners are driven by the same goals: they either wish to boost their projects’ performance and generate traffic or need a more flexible and feature-rich system to keep working on their website development. In other words, if there is anything you are not satisfied with when using Webflow, you may consider migrating to WordPress.

Whatever intentions you have and whatever goals you pursue, you should keep in mind that switching from Webflow to WordPress won’t be simple and quick at all. The fact that WordPress is a CMS and Webflow is a website builder speaks for itself. So, get ready to take care of handling all the nuances of the migration process. The latter don’t concern technical aspects only.

You’ll also have to make sure you properly forward your Webflow website traffic to the new hosting, retaining the old domain name. Special attention should be devoted to content transfer. The thing is that content types differ as well as their display options in each system. This means that your content may not be available after the migration procedure or there may be bugs you’ll need to fix on time.

Read also:
Webflow vs WordPress – an in-depth comparison.

The next issue you have to take care of is preservation of your website search engine ranking. It goes without saying that your project search engine positions should not worsen in the result of the migration procedure. Such an extensive complex of actions requires precise attention and deliberate approach.

This guide might be helpful to each user, who is right about to switch from Webflow to WordPress. Go explore it now!

Professional Website Transfer or Do-it-Yourself?

The process of website migration may be quite challenging for first-timers and even for web design experts, who have never done that before. However, if you clearly understand all the steps the procedure involves and their complexity, the migration process will be simplified enough to be able to cope with it on your own.

But what about those users, who don’t have a single notion of the website transfer process? Are there any solutions they should go for to reach the desired result? Actually, there are two ways to choose from in such situation. Here they are:

Automated Website Migration Programs

These systems are geared specifically towards the needs of users, who pursue the only goal: website transfer. They make it simple to move a website from Webflow to WordPress, for example, taking care of the major nuances of this complex process. At the same time, these services just cannot consider the smallest nuances of your website transfer.

The thing is, though, that Webflow and WordPress are unique systems and each of them comes with its own features and specifications that just cannot be overlooked. Otherwise, you run a risk to get a completely spoiled product. Thus, automated website transfer is not the best solution. What’s more, it can become the reason of functional and technical problems you will have to fix on your own. Finally, most website migration programs are provided on the paid basis. Are they worth the investment in the long run? Probably, not.

Hiring Transfer Experts

Proficient web developers are aware of all the steps of the website migration process as well as of all the nuances of it that can make or break the success of the entire endeavour. This is a merit in itself as you won’t need to bother about the process of switching your website from Webflow to WordPress, for example, as you’ll completely rely on their professionalism and expertise rate.

Another undeniable advantage is that you will stay in touch with them upon the completion of the process. If anything goes wrong, you’ll just contact them to have the problem solved.

It’s up to you to pick the most suitable option, of course, but why don’t you still try to complete the task on your own? You don’t have to be an super expert to do that, but mind that some skills and knowledge may come in handy to you. If you feel that you are ready to give it a try, follow the guidelines we have prepared for you to simplify the procedure.

How to Switch from Webflow to WordPress – The Ultimate Guide

As soon as you realize your readiness to start the Webflow-to-WordPress website migration process, make sure to follow these must-have steps to gain success.

  1. Prior to getting started, you should understand one of the major distinctions between these two systems. Webflow is a website builder. This means that it stores all the files ad content on its own servers. WordPress, in its turn, is a CMS that doesn’t offer integrated hosting and, thus, projects built with it are stored on third-party hosts. This means that the first must-have step for you is to pick a trusted hosting provider (and a suitable plan) to transfer your website files to it. We recommend start with Bluehost as it’s the top-recommended hosting by WordPress.
  2. Bluehost Dashboard

  3. Install WordPress. CMS installation is not quite complicated – just follow the guidelines to cope with it in a few minutes. If this is your first CMS installation experience, though, you may need some time to read the tutorial to overcome the potentially dangerous nuances, which may prevent you from handling the task.
  4. Reach the Webflow dashboard to export the content. Keep in mind, though, that not all the files are transferred in the automated mode. You’ll have to transfer some of them manually, which also takes time and knowledge. These files will remain on your Webflow domain name. Make sure to copy them afterwards. Here is the brief overview of both content types:
    • Content, which can be exported automatically, involves standard WordPress pages, gallery pages, blog page that comes along with the submitted posts. Texts, images and embedded blocks are also included into this file category.
    • Content, which may remain untransferred, involves event, product and album pages, audio, custom CSS and style elements, video and product blocks as well as index pages to mention a few.
  5. Go to the Webflow Collections Panel, where all your websites and files are stored. This is where you can pick and transfer any project (collection) from the website to WordPress by using the CMS export/import feature. To export the required collection, open the one you are interested in and click the “Export” button. Choose as many collections as you need. These may be standard files or products (if you are going to transfer the eCommerce website). To transfer the products, you need to download them into a CSV file to save a backup version of your product collection. You can further import the CSV file into your new WordPress website. To initiate the export process, activate the WordPress logo you’ll see in the popup window. After the completion of the file export process, don’t forget to download the file and store it on your desktop computer.
  6. Webflow Blog Post Export

  7. Import the Content. The next step is the content import. To import the downloaded files into your new WordPress website, access the control panel of the CMS and find the “Tools → Import” page there. You’ll see the list of services to pick. Choose WordPress and install the importer plugin. This is done automatically. Upon the completion of the file download process, activate the plugin along with the importer link. Finally, upload and import the files from the initial export file you have downloaded to your computer. Go to the import settings page and pick the name for the content you plan to transfer. It’s up to you to choose the available admin user or to create a new one.
  8. WordPress Import Posts

  9. Image Import. What you should know is that WordPress does not support automated image importing option. Thus, you will have to complete the task manually. For this very purpose, you will have to install and activate special WordPress plugin called “Import External Images Plugin”. Right after that, you should access the “Media → Import Images” page and launch the transfer process.
  10. Customize WordPress Permalinks. While migrating from Webflow to WordPress, traffic preservation should be one of the major priorities. To make sure you won’t lose your website traffic, check the newly-generated WordPress URL structure and customize the permalinks, if needed. Fortunately, WordPress is a SEO-friendly platform that will help you customize all the URLs correctly.
  11. Check Content Availability. As far as not all content can be transferred from Webflow to WordPress automatically, you should check the files that are left and move them manually.
  12. Customize Your New Website. As soon as you are done with the major website migration steps, it is high time to proceed to its customization. Take your time to explore the major WordPress nuances and start customizing your project in details. Make sure to transfer the main meta tags (titles and descriptions) for each page of your website correctly.

It’s crucial to highlight the importance of keeping your Webflow website active until you make sure the migration process has been successfully completed. Having tested your new website performance, you can proceed to the final yet one of the most crucial steps – domain name transfer. In case your Webflow website has a registered domain, it makes sense to move it to the selected hosting provider as well. The rules and the steps needed to handle the task will mostly depend upon the host you plan to work with. So, take your time to explore the details of the hosting plan you intend to subscribe to in advance.

Bottom Line

The process of switching from Webflow to WordPress is not quite complicated yet it still requires understanding of the migration process as well as attention and some skills or background to make it a success.

Having completed the website transfer procedure, don’t hurry to proceed to your project promotion. Make sure you’ve done everything right – check the way your website works and the correctness of plugin installation. Pay attention to correct redirects set up and take your time to test the final website version.

Howard

About the Author

I'm Howard Steele, the founder and editor-in-chief of this website. With over 10 years of web building I know how complicated and tiresome this task can be for a non-IT person.

Can’t decide which service to choose? Feel free to ask me for advice. Just describe your website needs, and I’ll gladly help you.

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