Whether you lack the time, technical skills or money to build a web presence for your business, Do-It-Yourself site builders can get you up and running in minutes, in a completely code-free way. They’re easy-to-use, fast, reliable and cost-efficient – you can design and publish an ad-free site at just $5/mo or even less.
The only challenge is making sure the site builder you’re about to use is the best option for your case, and with so many DIY site builders in the market, sifting through all of them can be a nightmare.
To help you choose the right website builder, we decided to do some of the searching for you. Our today’s article is dedicated to website builders for business.
Know Your Needs
First off, you need to decide what type of business website you want. For example, do you want to simply show your essential business information? Do you want to offer your customers an enterprise-level shopping experience? Do you want to provide any web-based services? Being clear about what you want is an important step.
Once you decided on the website type, you can start comparing different solutions. There are over fifty website builders out there, but luckily, just about ten of them can be rightly called decent platforms. Here’s how we classify them here at SuperbWebsiteBuilders:
Industry-specific vs Versatile
While versatile site builders work for nearly any business, industry-specific platforms are geared towards creating certain website types. Thus, there are real estate website builders, restaurant website builders, platforms for creating wedding sites, web services for musicians and specialized eCommerce platforms, among others.
On one hand, industry-specific builders are easier to use, as they provide only those tools you really need for your biz, while their versatile counterparts offer a longer feature list. On the other hand, versatile site builders are more flexible, as they let you easily mix various features and extend your site as your business grows.
uKit. This site builder is geared towards creating business websites. It’s maximally simplified and lets business owners design and edit their sites directly through frontend. There’s a library of ready-to-use widgets that you can integrate simply by dragging them to the page, including Google Maps, MailChimp, Ecwid storefront, LiveChat and SoundCloud among other apps.
Each uKit template is designed in such a way that your most important business information, like opening hours, telephone number, physical address etc. is always within reach. This is especially vital when it comes to mobile browsing.
The full version if uKit is only $5/mo, and it is discounted to $4/mo if you choose to pay for one year in advance.
Summary: uKit is a simple site builder that has a clearly outlined mission – to help entrepreneurs take their biz online with minimum efforts.
uCoz. Unlike uKit, uCoz is a versatile site builder which means you can use it not only for creating business sites, but also complex webstores, forum websites, feature-rich blogs, membership sites, online classified sites, and even sites for online games. This is possible thanks to the flexible system of customizable building blocks called modules. There are such modules like Blog, Online Games, Ad Board, Forum, MiniChat, E-shop, Social Media Publisher and Web Polls, among others. Users can enable and modify these modules as they wish.
The more features a software offers, the more complicated is its interface, so it should come as no surprise that uCoz is more complex than uKit, as it has more features in stock (including those you need to build a simple business website). uCoz also gives users full code control – they can tweak the site’s HTML/CSS using an advanced editor.
Summary: specialized site builders like uKit are easier to use, because their feature sets are exclusively geared towards creating a specific kind of a website. Their interfaces don’t overwhelm you with lots of features you’ll never use. On the other hand, though more complicated, versatile site builders leave room for growth.
Versatile site builders often provide full code access, which means you can rebuild your website from the ground up. While drag-and-drop offered by simple pagemakers is undoubtedly a really handy editing principle, it never hurts to have an advanced HTML/CSS editor in reserve. Even if you can’t code, this feature allows you to make deep changes to your website design by hiring someone to do that for you.
For Beginners vs For Pros
Gone are the days when website builders were only for beginners. Today, you will find many DIY web services for professionals, like Webydo, Adobe Muse or Webflow for example. These also offer frontend editing, but their feature sets come equipped with professional tools that are familiar to advanced users only. Webydo, for instance, has a look and feel of Photoshop.
Such web services mainly target freelance designers and web design agencies looking for a code-free web design solution that would give more customization freedom than a typical DIY site builder. These platforms let designers instantly bring their ideas to life, without having to outsource the coding part to coders. This helps cut costs and speed up the process of website development.